Which?
This coverage examines the influence of Which?—the UK’s largest independent consumer organisation—on retail operations, compliance, and brand perception. Reporting includes analysis of product testing outcomes, consumer rights campaigns, regulatory interventions, and the organisation’s role in shaping retail standards. Insights focus on how Which?’s endorsements, investigations, and policy advocacy impact retailer strategies, customer trust, and competitive positioning—providing valuable information for retail executives, compliance officers, and brand managers navigating consumer expectations and regulatory landscapes.
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Aug- 2025 -8 AugustHigh Street
Criminals exploiting weak trading enforcement, Bira warns
The British Independent Retailers Association (Bira) has warned that a collapse in trading standards enforcement is allowing criminal operators to undermine legitimate businesses. The warning follows a new investigation by consumer group Which?, which found that 36 trading standards services reported no criminal prosecutions in the 2023–24 financial year. Some…
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Nov- 2023 -3 NovemberNews
Lidl is cheapest supermarket, Which? finds
Lidl GB has become the cheapest supermarket after coming top in a basket comparison conducted in October by Which?. The monthly analysis involves comparing the average prices of a shop consisting of popular groceries at eight of the UK’s biggest supermarkets. A basket of shopping at Lidl was over £10…
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Oct- 2023 -6 OctoberNews
Sainsbury’s is priciest supermarket for a big shop, says Which?
Sainsbury’s is the priciest supermarket for a big shop if you don’t use a loyalty card, according to claims by Which? in its most recent analysis. The grocer overtook Waitrose for the first time in the monthly analysis, which has been running for years, becoming the most expensive supermarket to…
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Jul- 2023 -17 JulySupermarkets
Grocery prices soar more than 25.8% in two years, says Which?
The price of groceries at supermarkets has gone up 25.8% since the cost of living crisis began, according to new data by Which? Which? looked at the prices of more than 21,000 food and drink products at eight major supermarkets – Aldi, Asda, Lidl, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose…
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Jun- 2023 -13 JuneNews
Trust in supermarkets falls to nine-year low, Which? finds
Trust in the food industry has dropped to a nine-year low, Which? research finds, as two-thirds of consumers say they feel supermarkets are ripping people off in expensive convenience stores that fail to stock budget range foods. Which?’s monthly consumer insight tracker found that trust in the groceries industry dropped…
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5 JuneGovernment
Gov’s food price measures must target small stores, warns Which?
Which?, the consumer group has reportedly written to Jeremy Hunt claiming the government must also target small grocery stores with its food price measures in order for it to be effective. According to the Guardian, it also stated that a “blanket approach” will not address poor households’ access to affordable…
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Apr- 2023 -18 AprilSupermarkets
Food and drink inflation in supermarkets surges 17.2% in March
Overall food and drink inflation in supermarkets rose 17.2% in March, up from 16.5% last month, according to data from Which?. The price of porridge oats increased 35.5% across Aldi, Asda, Lidl, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose compared with last year. Alongside this the price of cheddar cheese rose…
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Feb- 2021 -22 FebruarySupermarkets
Aldi crowned UK’s favourite in-store supermarket by Which?
Aldi has been named the UK’s favourite in-store supermarket in Which?’s annual satisfaction survey. According to the consumer organisation, Aldi emerged as the top in-store supermarket in the UK after receiving a five-star rating for value for money – the only supermarket to achieve this in the survey – and…
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16 February
Amazon infiltrated by fake review sites, Which? report finds
A Which? investigation has uncovered a “thriving” industry of review manipulation businesses targeting Amazon, despite ongoing measures to combat fake reviews on its platform. Amid growing competition between sellers, Amazon, which sold an estimated $295bn (£212bn) worth of products worldwide in 2020, has seen a rise in sellers “turning to…
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Mar- 2020 -25 MarchCoronavirus
Ebay and Amazon failing to prevent profiteering, says Which
Ebay and Amazon are failing to crack down on profiteering amid the coronavirus pandemic, according to Which. An investigation led by the research group found a “consistent overpricing” of household items, including cleaning products, thermometers, baby formula and tampons. The CMA had previously warned traders to not exploit panic-buying amid…
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