Marketing
This coverage explores marketing strategy and innovation across the UK retail industry — from brand campaigns and customer engagement to data-driven advertising and omnichannel communication. Retail Sector reports on retailer marketing performance, creative partnerships, loyalty schemes, and digital transformation shaping how brands connect with consumers. Coverage includes insights into retail media networks, influencer collaborations, social commerce, and the evolving use of AI and analytics in campaign optimisation. For retail professionals, this category offers expert intelligence on how effective marketing drives sales, brand value, and competitive advantage in a dynamic retail environment.
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Apr- 2021 -22 AprilDepartment Stores
M&S appoints non-executive director
M&S has announced that Fiona Dawson, currently global president of Mars Food, will be joining the board as a non-executive director from 25 May 2021. Dawson has had a long eventful career at Mars, rising from the graduate trainee scheme to one of the top roles in the company. Her…
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20 AprilOnline & Digital
OnBuy appoints Aron Cody-Boutcher as CMO
Online marketplace OnBuy has announced the appointment of Aron Cody-Boutcher as chief marketing officer (CMO) at the group. In the new position, Cody-Boutcher will be tasked with accelerating the company’s growth alongside Cas Paton, founder and CEO at OnBuy. Cody-Boutcher provides the role with over two decades of experience in…
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19 AprilAnalysis
How retailers can optimise their digital strategies for a post-lockdown world
As we pass the anniversary of the first national lockdown, many retailers are pausing to reflect on how the past year has impacted their business. While some have struggled to adapt others have thrived, seeing restrictions as an opportunity to attract new customers through Google Shopping and e-commerce platforms. With…
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19 AprilClothing & Shoes
Hugo Boss appoints new director of Global Marketing
Hugo Boss has announced the appointment of Miah Sullivan as its new director of Global Marketing and Brand Communications. Sullivan, who held a number of management positions at both Luxottica and Furla, will start her new role with the company from 1 May 2021. Recently, Sullivan has served as the…
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15 AprilSupermarkets
Tesco adds independent non-executive directors to board
Tesco has announced that Thierry Garnier and Bertrand Bodson will join the board as independent non-executive directors with effect from 30 April and 1 June 2021, respectively. In addition, from those dates, Garnier will also join the remuneration committee whilst Bodson will join the corporate responsibility committee. Garnier has been…
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15 AprilOnline & Digital
The Hut Group revenues soar 42% in ‘milestone’ year
The Hut Group has announced that group revenues soared by 42% to £1.6bn in its full-year results, as the wider consumer shift to digital channels “continued apace”. In what was a “milestone” year for the group, EBITDA was up by 35% to £150.8m in the period and new customers rose…
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14 AprilAdvice
A repackaged retail strategy – How FMCG brands are innovating to stay ahead
The FMCG category has been buffeted by unprecedented change over the past year with huge disruption to traditional routes to market and dramatically altered customer behaviour. With consumers stuck at home, brands have been forced to overhaul long-running product distribution strategies and completely rethink marketing plans for product launches. Encouragingly…
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13 AprilClothing & Shoes
Boohoo acquires new office in Soho for £72m
Boohoo has announced that it has acquired a new office in Soho for the group’s London-based brands for £72m. The new office is intended to become home for all London-based product, marketing, technology and central support teams, offering flexible working for approximately 600 employees. The news follows the retailer’s recent…
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13 AprilAdvice
Eight ways retailers can use TikTok to create a marketing storm
TikTok has come into its own during the pandemic. The social platform has 100 million monthly active users across Europe, according to latest Kantar figures, and was the most downloaded app of 2020. That’s perhaps unsurprising given what we’ve all been living through – our need for light relief has…
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8 AprilClothing & Shoes
Weird Fish expands e-commerce operations
Lifestyle clothing brand Weird Fish has announced a shift in its sales channels to expand its online operations, following an 84% year-on-year growth to its e-commerce sales in 2020. The group also claimed that e-commerce sales have increased a further 354% year-on-year so far in 2021, with overall sales lifting…
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