Superdrug
This coverage examines Superdrug’s strategy, operations, and market performance within the UK retail sector. Reporting highlights store openings and refurbishments, digital initiatives, marketing campaigns, leadership moves, and financial results. Focused on providing insights for professionals analysing health and beauty retail, competitive positioning, and high street dynamics.
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Mar- 2023 -27 MarchHealth & Beauty
Superdrug opens its largest Scottish store in Braehead
Superdrug has opened its biggest store in Scotland – located in Braehead Shopping Centre. Superdrug said the 9,324sq ft store means customers will have access to exclusive brands, the latest health and beauty products and luxury fragrances and has also created 10 new jobs in the local area. The store…
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16 MarchHigh Street
Superdrug raises pay for newly-qualified pharmacists
Superdrug has announced a pay increase for newly-qualified pharmacists that will see their wages rise to £50k. The news comes as the high street drugstore is actively recruiting for 200 roles, while also introducing a new ‘financial wellbeing’ package. There are currently 155 pharmacists working for Superdrug, with an average…
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Jan- 2023 -20 JanuaryHealth & Beauty
Superdrug sales rise by 16% over December
Superdrug revealed that its like-for-like sales increased by 16% in December, with the group confirming that this Christmas trading period was the “strongest” so far. The group has attributed its performance to consistently good footfall across the entire month, as average weekly transactions in shops were 19% higher than in…
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Dec- 2022 -20 DecemberHealth & Beauty
Can beauty retailers remain resilient through the winter?
With endless economic and political uncertainty permeating the industry, it’s been hard to predict which category of retailers will fare better than others, but one thing is certain: the health and beauty industry has weathered the storm better than others. Most recently, THG reported “stable and consistent” consumer trading during…
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Oct- 2022 -25 OctoberHealth & Beauty
Superdrug xmas sales surge 219%
Superdrug has reported a 219% year-on-year rise in Christmas gift sales as shoppers have started to stock up early. Looking ahead, Superdrug expects that money-saving beauty bundles will feature “heavily” amongst the retailers’ bestsellers as consumers seek value amidst the rising cost of living. Beauty tools and brush kits, as…
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18 OctoberAnalysis
Sephora’s return to the UK could spell competition for Boots
The French cosmetics retailer, Sephora, has recently returned to the United Kingdom with the launch of an online store, with plans to open a flagship store in London sometime during Spring 2023. Though the location of Sephora’s new flagship store and opening date have not been disclosed yet, for many…
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Aug- 2022 -12 AugustHigh Street
Superdrug and Savers to provide 25,000 UK jobs
A.S. Watson Group, the owner of Superdrug and Savers, has announced its commitment to create 200,000 job opportunities for 16-23 year olds globally, and of which 25,000 jobs will be provided across both retailers in the UK by 2030. The group will equip the young starters with “essential” skills to…
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Jul- 2022 -20 JulyHealth & Beauty
Superdrug signs 200+ brands to new health & beauty marketplace
Superdrug has signed over 200 brands to the upcoming launch of Superdrug’s Marketplace, its new platform which will see brands partner with Superdrug to offer their products through the service for the first time. The platform is set to launch in September, with brands, from premium to start-ups, continuing to…
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13 JulyHealth & Beauty
Superdrug launches talent competition with TikTok campaign
Superdrug is partnering with TikTok to run the #SuperShow talent competition where entrants are to complete three challenges inspired by products available at Superdrug. The talent show campaign is said to be a “first of its kind” for beauty retailers and will see Superdrug take over TikTok UK’s ‘For You’…
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8 JulyEconomy
Superdrug sees profits surge 5% to £45m
Superdrug has revealed its full-year profit before tax has increased 141.3% to £45.3m, compared with £18.8m the previous year for the 53-week period ended 1 January 2022. It comes as it revealed its full-year revenues also increased 5.1% to £1.168bn, compared with £1.11bn in 2020 for the 53 week period…
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