Marketing
This coverage explores marketing strategy and innovation across the UK retail industry — from brand campaigns and customer engagement to data-driven advertising and omnichannel communication. Retail Sector reports on retailer marketing performance, creative partnerships, loyalty schemes, and digital transformation shaping how brands connect with consumers. Coverage includes insights into retail media networks, influencer collaborations, social commerce, and the evolving use of AI and analytics in campaign optimisation. For retail professionals, this category offers expert intelligence on how effective marketing drives sales, brand value, and competitive advantage in a dynamic retail environment.
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Oct- 2018 -9 OctoberClothing & Shoes
G-Star Raw to open new UK stores following Portas appointment
Dutch fashion brand, G-Star Raw, is to open four new UK stores in London, Manchester, Watford and Lakeside following the appointment of Portas as its lead strategic agency. The group recently opened a 2,500 sq ft store in Sheffield’s Meadowhall, which became the brand’s first store under its new retail…
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8 OctoberComment
How can boutique window dressing affect in-store visits?
Businesses do some weird and wonderful things to attract people into their store — Zara introduced augmented reality in their front window for example, and Saks Fifth Avenue filled their front window with a litter of puppies. But, things are different in a fashion boutique — the display needs to…
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5 OctoberAnalysis
Innovation in retail: who’s your money on?
No business is immune from the potentially fatal consequences of relying on ‘business as usual’. The recent fates of household brands like Maplin and Toys R Us tell us that. It is true in any industry, but none more so than in retail. Is your business looking in the right…
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4 OctoberClothing & Shoes
Ted Baker posts profit rise of 3.5%
Ted Baker has posted a 3.5% rise in profits before tax and exceptional items to £25m as it continues to deal with “challenging external trading conditions”. During the six month period ending 11 August, the fashion retailer also saw group revenues increase by 3.5% to £306m up from £295m the…
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1 OctoberAdvice
Online retailers and the battle for e-commerce customer experience
The digital experience is becoming increasingly integral to the retail industry, and with the holiday period on the horizon, it’s particularly essential for retailers to ensure a smooth customer journey. Online retail success during the peak traffic season can depend on the ability to monitor cloud-based components, from (Domain Name…
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Sep- 2018 -27 SeptemberOnline & Digital
Snapchat introduces new e-commerce feature
Photo messaging application, Snapchat has announced it is to move into e-commerce, introducing new shoppable adverts and catalogues from its advertising partners. The application’s creators Snap Inc say they have been testing the new shoppable adverts since June with the feature available in October for all of its advertisers. New…
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27 SeptemberEconomy
New research shows majority of British people will buy local this Christmas
New research into Christmas online shopping has revealed that British people are increasingly buying from home-grown brands. The research, from CJ Affiliate’s Holiday Intelligence Report, showed that Christmas shopping in recent years has seen cross-border shopping volumes peak around the world, except in Britain. UK cross-border retail sales over the…
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26 SeptemberGovernment
eBay enters partnership with first UK city to boost retail
Online marketplace eBay has announced it has entered a 12-month partnership with the city of Wolverhampton to help small retailers get online, grow the local economy and demonstrate that online and high street retail can coexist. The partnership will see experts from the online marketplace stationed in the city to…
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21 SeptemberAdvice
Customer security and trust will lead to better growth
The importance of customer data to retail brands cannot be overstated, especially when petabytes worth of personal information is gathered for brand marketing by retailers on a yearly basis. The insight provided by such information can allow brands to give a more tailored experience in how customers engage with their…
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19 SeptemberAdvice
How retailers can harness Halloween to drive engagement
Each year Halloween generates a huge amount of hype among consumers, making it a pivotal holiday for retailers. Indeed, Halloween sales continue to grow, generating £310m in 2016, increasing to £320m in 2017, according to Mintel. But how can retailers continue to drive awareness and footfall during this competitive retail…
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