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Sep- 2018 -17 September
Is it time to blow up your business model and switch to DTC?
Retail is in the middle of the most significant reinvention that we’ve ever seen. What it means to be a retailer is evolving, and has been ever since the introduction of ecommerce. Mobile technology and social networks are changing the way people shop, and influencing consumer expectations in every aspect…
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14 September
The new Debenhams branding might be ‘joyous’ – but is the in-store experience?
This is a pivotal moment for department stores. The ongoing House of Fraser (HoF) crisis has shown the perils of not keeping up, and just this week former giant John Lewis revealed an incredible 99% dip in profits. It’s a stark warning – but it has also opened up an…
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13 September
How Wesfarmers’ takeover strategy almost sent Homebase ‘down under’
There are few home comforts for Homebase right now. The DIY chain confirmed on August 31 that it will close a further 42 stores later this year, resulting in 1,500 job losses. The home improvement and garden retailer has already shut 16 stores this year, following its acquisition by restructuring…
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12 September
How can retailers utilise queuing psychology?
Retailers must do everything they can to ensure that for customers, their waiting time at the till is not perceived as a negative experience that mars their shopping trip. Harnessing effective queuing measures could be key to maximising customer retention. It’s well reported that competition among brick-and-mortar retailers is now…
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11 September
The escalating issue of ‘serial returners’
Retailers are already under intense pressure, from reduced margins to competition from online giants, and now they face another woe: the rise of the so-called ‘serial returners’, who deliberately buy more items than they intend to keep and return them days later. Brightpearl we recently surveyed 2,000 consumers across the…
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10 September
The irreversible effect of technology on shopping
The world of retail has been fast-tracked into the digital age, thanks to the internet and e-commerce. Sales online have surged, and the high street is struggling to keep up. But it’s not just sales that the online world offers, but reassurance – data revealed that for 2015 to 2017,…
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7 September
Enhancing the in-store sales process in retail
It’s no surprise that consumers around the world will collectively spend $2.842bn online by the end of 2018 — as stores continue to remove themselves from the high street and opt for digital alternatives. As more ecommerce websites continue to rise in numbers, spend is set to increase further to…
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6 September
Why an API ending is the answer
Amazon, Etsy and eBay: just a few of the well-known online brands that have long frustrated traditional bricks and mortar retailers. These companies have dominated the digital age for the past decade through their focus on online shopping, managing to avoid all of the costs involved in high street stores.…
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5 September
Marketing your business for annual events
If you haven’t started already, now is the time to begin planning your marketing campaign for some of the biggest events of the year. As a business, it’s crucial that you get in on all of the action that could lead to a boost of sales — whether this is…
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4 September
How retailers can turn the store of the future into a reality
The face of retail is rapidly changing with a significant increase in online shopping and reduced footfall in high-street stores. But rather than fighting against online retail, brands are using technology to offer a version of what draws customers to the online experience. Many retailers are re-imagining the brick-and-mortar shopping…
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