Advice
Visit Retail Sector for advice, best practice, how to guides, and top tips for successful retailing, both on the high street and online. Retail Sector is your one-stop-shop for retail news, analysis, interviews, features and advice, keeping you in the picture.
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Oct- 2018 -11 October
The future of the department store is in ‘science-driven’ marketing
Once classed the pillars of our high-streets, department stores are now facing troubled times. They’ve developed a reputation for being outdated, as customers have opted to shop online. Experts describe department stores as lagging, claiming some “haven’t changed in 10, maybe 20 years”. With House of Fraser closing half its…
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9 October
The Brexit dividend may be nearing an end for UK retailers – so what now?
Much has been made of the potential ‘Brexit dividend’ that the economy may enjoy if the UK parts company with Brussels in March next year, with the argument polarising commentators and economists. One sector of the economy that benefitted initially after the referendum is retail, as international shoppers were able…
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4 October
What is an administration pre-pack, and how might it affect retail suppliers?
2018 has been a difficult year for retailers: East, Maplin, New Look, Carpetright, Carphone Warehouse, Poundworld, Mothercare, Toys ‘R’ Us, House of Fraser, and Homebase have all stumbled to varying degrees. For House of Fraser, Mike Ashley (via his SportsDirect group) arrived as a ‘white knight’, using an administration pre-pack…
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3 October
How to ensure a connected customer journey
Today’s customers know nothing of boundaries. They want to buy anything, anytime, anywhere, and often use multiple channels to shop at their favourite brands. Welcome to the ‘age of the customer’; a world where customers who use more than one channel, spend more, are more loyal than, and outnumber single…
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1 October
Online retailers and the battle for e-commerce customer experience
The digital experience is becoming increasingly integral to the retail industry, and with the holiday period on the horizon, it’s particularly essential for retailers to ensure a smooth customer journey. Online retail success during the peak traffic season can depend on the ability to monitor cloud-based components, from (Domain Name…
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Sep- 2018 -21 September
Customer security and trust will lead to better growth
The importance of customer data to retail brands cannot be overstated, especially when petabytes worth of personal information is gathered for brand marketing by retailers on a yearly basis. The insight provided by such information can allow brands to give a more tailored experience in how customers engage with their…
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19 September
How retailers can harness Halloween to drive engagement
Each year Halloween generates a huge amount of hype among consumers, making it a pivotal holiday for retailers. Indeed, Halloween sales continue to grow, generating £310m in 2016, increasing to £320m in 2017, according to Mintel. But how can retailers continue to drive awareness and footfall during this competitive retail…
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17 September
Is it time to blow up your business model and switch to DTC?
Retail is in the middle of the most significant reinvention that we’ve ever seen. What it means to be a retailer is evolving, and has been ever since the introduction of ecommerce. Mobile technology and social networks are changing the way people shop, and influencing consumer expectations in every aspect…
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7 September
Enhancing the in-store sales process in retail
It’s no surprise that consumers around the world will collectively spend $2.842bn online by the end of 2018 — as stores continue to remove themselves from the high street and opt for digital alternatives. As more ecommerce websites continue to rise in numbers, spend is set to increase further to…
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5 September
Marketing your business for annual events
If you haven’t started already, now is the time to begin planning your marketing campaign for some of the biggest events of the year. As a business, it’s crucial that you get in on all of the action that could lead to a boost of sales — whether this is…
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