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MyProtein

This coverage examines MyProtein’s role and performance in the UK retail and e-commerce market. Reporting highlights product launches, marketing initiatives, distribution strategies, and partnerships shaping its position in the sports nutrition and wellness sector. Insights are tailored for retail professionals monitoring growth, consumer trends, and competitive dynamics in health-focused and direct-to-consumer categories.

  • Jul- 2025 -
    30 July
    Health & BeautyMyprotein products to be sold in Walmart stores across US

    Myprotein products to be sold in Walmart stores across US

    Myprotein will launch in Walmart stores in the United States next month, marking the sports nutrition brand’s first entry into the retailer’s physical outlets. From 8 August, a selection of Myprotein products including Clear Whey drinks, Protein Wafers and Creatine powder will be available on shelves nationwide. The move expands…

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  • Jun- 2025 -
    25 June
    Health & BeautyTHG returns to growth in Q2 as nutrition sales rise

    THG returns to growth in Q2 as nutrition sales rise

    Health and beauty retailer THG has reported that trading in the second quarter has been “much improved” across both Beauty and Nutrition, with the categories returning to revenue growth.  The Nutrition category is experiencing positive momentum, according to THG, with the second quarter of 2025 seeing revenue growth projected to…

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  • Jan- 2025 -
    23 January
    News-In-BriefToday’s news in brief-23/1/25

    Today’s news in brief-23/1/25

    Primark has revised its sales forecast for 2025 downwards following a challenging autumn trading period in the UK and Ireland. The company reported a 6% decline in like-for-like sales in these regions, largely attributed to cautious consumer sentiment and mild weather affecting seasonal clothing purchases. Despite a modest recovery during…

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  • 23 January
    Health & BeautyTHG hits FY expectations despite Q4 sales decline

    THG hits FY expectations despite Q4 sales decline

    THG has reported a decline in Q4 sales across some divisions, but remains on track to meet full-year expectations having officially completed the demerger of Ingenuity. For the period ended 31 December 2024, THG experienced a 2.6% fall in revenues to £552.4m.  While MyProtein sales fell by 5% in Q4,…

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  • Apr- 2024 -
    10 April
    Health & BeautyTHG losses narrow as boss hails improved Q4 revenues

    THG losses narrow as boss hails improved Q4 revenues

    LookFantastic and MyProtein owner, THG, has reported that its losses before tax have narrowed to £252m during the year ending 31 December 2023 from £549.7m in the year prior.  The news comes despite total group revenues falling 8.4% after the group’s decision to “discontinue loss-making categories”.    In addition, the group’s…

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  • Dec- 2023 -
    1 December
    NewsTHG founder takes 3.2% Kelso Group stake

    THG founder takes 3.2% Kelso Group stake

    THG founder Matthew Moulding has taken a 3.2% stake in Kelso Group, the shareholder that has been critical of his business leadership style.  Moulding is said to have made an investment of around £300,000. Kelso was launched in 2022 with the backing of a number of high net worth individuals…

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