Marketing
This coverage explores marketing strategy and innovation across the UK retail industry — from brand campaigns and customer engagement to data-driven advertising and omnichannel communication. Retail Sector reports on retailer marketing performance, creative partnerships, loyalty schemes, and digital transformation shaping how brands connect with consumers. Coverage includes insights into retail media networks, influencer collaborations, social commerce, and the evolving use of AI and analytics in campaign optimisation. For retail professionals, this category offers expert intelligence on how effective marketing drives sales, brand value, and competitive advantage in a dynamic retail environment.
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Aug- 2019 -29 AugustAdvice
Capitalising on click and collect
Many consumers are turning to click and collect for their online purchases rather than opting for home delivery. In fact, this is a growing market as shoppers recognise the convenience of picking up their goods when it suits them. For example, retailers such as Boots and Next reported that 75%…
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23 AugustHigh Street
Reiss group sales soar by 23.7% in H1
Fashion brand Reiss has seen group sales rise by 23.7% for the first half of 2018, alongside announcing an advertising deal for its Autumn Winter campaign. For the 26 weeks to 3 August 2019, total group sales grew by 23.7% to £102.9m, compared with £83.2m last year. Like for like…
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21 AugustAnalysis
How food retailers can capitalise on AI’s potential
The grocery sector is preparing for a period of unprecedented disruption as food retailers battle to discover new sources of value for consumers. Focusing on the fundamental aims of improving customer service, loyalty and integration of digital and real-life experience, retailers are seeking out ways to better understand shoppers’ buying…
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20 AugustAdvice
How to grow your retail business using print and digital
The retail industry is the single largest private sector employer, employing one in ten people here in the UK. That’s no surprise as annual sales are estimated to be around £358bn. Stepping into this arena can prove to be a particularly tough nut to crack. For the past decade we…
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19 AugustAdvice
Retail versus digital – can’t we all just get along?
There’s no doubt about it – consumer behaviour has, without question, been one of the main drivers that has contributed to the volume of store closures that we’re seeing now more than ever before. And in some ways, this ‘shift in consumer behaviour’ is to blame for the ‘bricks versus…
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19 AugustOnline & Digital
Ideal Shopping Direct wins ITV contract
Multi-channel retailer Ideal Shopping Direct has secured a deal to air its two flagship home shopping channel brands on ITV’s late night broadcasts. Ideal World and Create and Craft will make the move to the UK’s largest commercial channel, boosting viewing figures by five million people. The deal follows a…
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16 AugustComment
The case for personalisation
From the dawn of modern consumerism offering a personal touch was a key differentiator for high-quality retailers and service providers keen to set themselves apart from the rest. Remembering client names, previous purchases or children’s birthdays added that ‘je ne sais quoi’ that bonded retailer to customer. It fostered loyalty,…
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14 AugustAdvice
COMMENT: First bans for ads breaking UK gender stereotyping rules
As we reported back in May 2018 in the post “CAP considers new rule against harmful gender stereotyping” a review by the Advertising Standards Authority (ASA), the Committees of Advertising Practice’s (CAP), which are responsible for writing and maintaining UK advertising codes) has introduced a new rule on banning harmful…
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12 AugustHigh Street
Shop vacancies at highest rate in four years
The number of vacant stores across the UK’s high streets has hit the highest level in over four years. According to the latest figures from Springboard and the BRC footfall and vacancies monitor, the national town centre vacancy rate was 10.3% in July, a slight increase on the previous quarters…
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12 AugustHigh Street
Abercrombie and Fitch appoints new director
Fashion retail brand Abercrombie and Fitch has appointed Felix Carbullido as an independent director. Carbullido joined Abercrombie and Fitch on 5 August from home furnishings retailer Williams-Sonoma where he is currently executive vice president and chief marketing officer. Previously he served at retailers, including Macy’s, Banana Republic, Gap and Smith…
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