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The Golden Quarter: Planning for profit with intelligent merchandising

16 September marks the 100-day countdown to Christmas, also known as the Golden Quarter; the busiest period in the retail calendar. The Golden Quarter can be a difficult time for retail businesses, but this year, of all years, will be a real challenge. The cost-of-living crisis continued disruption to supply…

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Retail Crisis: Why mountains of excess inventory and overselling is set to kill off many promising businesses

Remember the early days of the pandemic? The never-before-seen surge in online shopping meant retailers were overwhelmed with demand. Locked down consumers, desperate for a distraction, scrambled for everything from at-home fitness equipment and games consoles to gazebos and scatter cushions – and warehouses were cleared of stock, as supply…

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The Salling Group Story: What it takes to drive customer loyalty in retail

As a leading retailer, for Salling Group, it’s critical to have a loyalty program that’s easy to use and delivers intelligent, contextually relevant, highly personalised offers to customers — treating each and every customer as an individual. Cheetah Digital, the cross-channel customer engagement solution provider for the modern marketer, recently…

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PepsiCo martech leader unveils game-changing retail marketing strategies

To remain competitive in today’s signal-saturated world, retail marketers need to deliver relevant, personalised content throughout the customer journey. According to a new eConsultancy report, in partnership with Cheetah Digital, entitled 2022 Digital Consumer Trends Index: Consumer Attitudes and Trends in Personalisation, Privacy, Messaging, Advertising and Brand Loyalty, UK consumers…

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Mobile marketing trends and opportunities for UK retailers in 2022

Smartphones are often the first thing people check in the morning and the last thing they touch at night. In the UK, it’s estimated that people spend an average of four hours every day clicking, tapping, swiping, and watching on their mobile devices – that’s at least a quarter of…

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Achievable goals: 5 tips to define them for retail employees 

Effective goal setting for retail employees is the foundation of driving sales and self-discipline.  As a business owner, you already have a pretty good idea of your business’s goals. The next step is to convey this to your employees in order to scale your company. Achievable retail goals for your team…

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Purple’s keys to success in a crucial moment for retail

There’s retail life, but it will not be as we know it With the survey data to hand, Purple has published a New White Paper, entitled: Retail. Not Dead, Just Different. The results provide evidence of a viable heartbeat in physical stores, but also underpin Purple’s contention that retail has…

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Back-to-school campaigns: are UK retailers ready?

As back to school campaigns begin in full swing, the pressure is on retailers to engage with customers in more meaningful and personalised ways. And considering there’s been an 86% increase in U.K. consumers who want suggested products and services based on their preferences in return for their loyalty, according…

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Back-to-school campaigns: are UK retailers ready?

As back to school campaigns begin in full swing, the pressure is on retailers to engage with customers in more meaningful and personalised ways. And considering there’s been an 86% increase in U.K. consumers who want suggested products and services based on their preferences in return for their loyalty, according…

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Plant Based World Expo offers key to increasing sales

Rise of the Flexitarian The plant-based food market has experienced extreme growth in the past five years, with sales of meat-free and plant-based dairy products roughly doubling. This growth has been accelerated by the pandemic, when improving health became priority number one for many people and reducing intake of animal…

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