Zalando revenues rise 7.9% to €2.4bn in Q1

Zalando has seen its revenues grow by 7.9% to €2.4bn (£2bn) during the first quarter of 2025.

Gross merchandise volume (GMV) for the group increased 6.5% to €3.5bn (£2.9bn) while adjusted EBIT rose to €46.7m (£39.7m) representing a margin of 1.9% and up 0.7%. 

Within the B2C growth vector, the company saw revenues rise by 7.6%, with profitability improving by 0.7 percentage points to 1.9%. The number of active customers increased to 52.4 million, up 2.9 million year-over-year.

In its B2B segment, revenue grew 11.6% to €240m (£204m). Adjusted EBIT came in at €5.8m (£4.9m), with a margin of 2.4%.

Zalando also saw double-digit growth in its Lounge by Zalando, sports, designer, and beauty propositions. 

During the period, the online retailer continued to roll out the upgraded loyalty programme Zalando Plus, which is now live in 13 markets, with over 15% of customers already enrolled. 

As a result, the group confirmed its full year guidance for 2025, expecting both GMV and revenue to grow between 4% to 9% this year and adjusted EBIT to reach a level between €530m (£450m) and €590m (£501m). 

Co-CEO David Schroeder said: “Our ecosystem strategy is progressing well, and customers and partners are embracing our expanding offerings. Growth in B2C accelerated due to a successful end-of-season sale, a promising start to the spring/summer season supported by the continued roll-out of our updated loyalty program Zalando Plus and a new high of active customers. 

“In B2B, we are delighted to see a continuation of our double-digit growth trajectory as we are working to advance our ZEOS offering with a particular focus on logistics and software solutions this year.”