George at Asda outperforms market amid strong fashion sales

Womens, mens, kids and schoolwear all performed ahead of the market in both sales value and volumes, according to Kantar data over the 24 weeks to March

George at Asda has welcomed “soaring” online growth and in-store fashion sales over the sector’s latest six month-period, as the retailer said it “significantly” outperformed the market.

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