DIY

Made sees sales surge 38% to £434m

The online retailer said its performance was also aided by its active customers increasing 26% over the past year to 1.3m

Made.com has seen its sales surge 38% year-on-year to £434m, boosted by its marketplace offering and its performance in the UK and Continental Europe.

In the 52 week period ending 31 December 2021 it reported that UK sales increased 38% to £228m, while Continental Europe also saw a 38% increase to £206m.

The online retailer said its performance was also aided by its active customers increasing 26% over the past year to 1.3 million. It added that its second half performance has been particularly strong, with £220m gross sales, a year-on year growth of +25% and two-year growth of +69%.

However, it said full-year growth was “adversely impacted” by the closure of Vietnamese factories due to Covid restrictions and industry-wide disrupted global supply chains.

It said these disruptions meant that up to 20% of key high performing furniture ranges were unavailable during peak trading this Autumn.

Philippe Chainieux, CEO of Made, said: “I am delighted with how well the business is performing, with strong customer growth in all markets and the self-help measures implemented in H2 2021 now mitigating the impact of industry wide supply chain issues.

“Indeed, by the end of H1, we expect average lead times to be significantly below pre-lockdown levels and, with the acceleration of the homeware product range, the company is well positioned to deliver its strategic initiatives in 2022.”

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