Clothing & ShoesNewsSupermarketsSupply Chain

Morrisons launches reusable halloween range

In a bid to create a more sustainable halloween for customers, the retailer’s new range is made only from ‘responsibly sourced materials’, as well as making costumes washable to ‘cut down on waste’

Morrisons has announced the launch of its reusable halloween costume range for children, with costumes that are made from 100% “responsibly sourced materials”.

According to the retailer, most halloween costumes are bought once and then thrown away, with the majority made from plastic-based materials including polyester.

Morrisons has said the sustainability move means all new costumes within the range will be washable, allowing customers to re-use costumes and remove the need for single-use purchases.

As well as making the costumes washable, the retailer has also said costumes are set to be made using only responsibly sourced fabric as well as recycled polyester made from plastic bottles.

Morrisons revealed it has also removed plastic hangers from the range and replaced them with cardboard.

Jodie Glew, buying manager at Morrisons, said: “Listening to customers, we know that while they love Halloween and the theatre that comes with dressing up, making the event more sustainable is really important to them.

“So we’ve worked hard with our team this year to create a range that is not only made using 100% responsibly sourced materials, but can also be machine washed, cutting down on waste and encouraging re-use year after year.”


Back to top button