High Street
Study finds small retail businesses struggle with brand identity
![](https://b855165.smushcdn.com/855165/wp-content/uploads/2018/05/Oxford_High_Street_shoppers-e1532351577186-895x540.jpg?lossy=1&strip=1&webp=1)
UK retail small businesses are struggling to differentiate themselves according to new research released by Vistaprint and run the risk of “merging into one”.
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