NIQ
This coverage delves into NIQ’s data, reports, and analysis on UK retail trends, consumer behaviour, and market performance. Reporting focuses on the insights and metrics NIQ provides to guide decision-making across merchandising, marketing, and strategy. For retail executives and brand managers, the content supports informed planning by highlighting NIQ’s findings on sales trends, category shifts, and shopper preferences.
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Nov- 2025 -12 NovemberSupermarkets
Supermarket sales growth slows ahead of Black Friday
Total Till sales at UK supermarkets rose by 3.2% in the four weeks to 1 November 2025, according to new data from market researcher NielsenIQ (NIQ). The figure marks a slowdown from 4.1% growth in September, as shoppers held off spending in anticipation of seasonal promotions such as Black Friday…
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Oct- 2025 -28 OctoberEconomy
Shop price inflation slows to 1% in October amid retailer discounting
Shop price inflation eased to 1.0% year on year in October, down from 1.4% in September, as competition led to widespread discounting, according to the latest British Retail Consortium (BRC) figures. The rate was marginally below the three-month average of 1.1%. It comes as Non-food prices fell by 0.4% year…
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24 OctoberEconomy
Consumer confidence edges up as shoppers prepare for Black Friday
Consumer confidence in the UK rose two points to -17 in October, according to the latest GfK Consumer Confidence Barometer, with four measures up and one down compared with September as buying sentiment was lifted by early retail sales events. The monthly survey found that consumers were more positive about…
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15 OctoberSupermarkets
Supermarket sales hold steady as shoppers await seasonal deals
Total Till sales at UK supermarkets remain unchanged (+4.1%) in the last four weeks ending 4 October 2025, according to new data released today by NielsenIQ (NIQ). NIQ said this reflects shoppers’ “caution amid ongoing economic pressures”, as many look to promotions to offset household costs following the back-to-school rush…
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Sep- 2025 -8 SeptemberSupermarkets
Waitrose sales outgrow rivals for fourth consecutive month
Sales at Waitrose grew 0.5 percentage points more than its supermarket rivals for the four weeks ended 9 August 2025, according to data from NIQ Scantrack seen by The Telegraph. This growth marked the fourth consecutive month it has outgrown its rivals as it revamped its stores and improved its…
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Aug- 2025 -26 AugustEconomy
Shop price inflation hits 18-month high in first week of August
Shop price inflation increased to 0.9% year on year in the week ended 7 August, an 18-month high, according to data from the British Retail Consortium. This increase came against growth of 0.7% in July and was above the three-month average inflation of 0.6%, driven by price hikes across butter,…
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20 AugustSupermarkets
Total till sales slow to 3.7% in July, NIQ finds
Total till sales growth at UK supermarkets slowed to +3.7% in the four weeks ended 9 August 2025, down from +5.8% in July, according to data from NielsenIQ (NIQ). NIQ data suggests that following the early summer heatwaves at the end of June and early July, along with treating themselves…
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Jul- 2025 -29 JulyEconomy
Family food bills rise as shop price inflation hits 0.7%
Shop price inflation rose to 0.7% in July, up from 0.4% in June, according to the British Retail Consortium (BRC). The latest figures from the Shop Price Monitor, which was formerly known as the Shop Price Index, show inflation running above the three-month average of 0.3%. Food inflation reached 4%…
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23 JulySupermarkets
Supermarket sales jump 5.8% amid summer heatwave
Total Till sales at UK supermarkets rose 5.8% in the four weeks to 12 July 2025, up from 3.8% in June, according to data released by NielsenIQ (NIQ). The rise coincided with three heatwaves and the hottest week of the year, as well as major sporting events including Wimbledon and…
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May- 2025 -30 MaySupermarkets
Discounters win out as grocery sales growth slows to 3% after Easter
Total Till sales growth slowed to +3% at UK supermarkets in the last four weeks ending 17 May 2025, following +9.6% recorded last month following a boost in Easter sales, according to new data released by NielsenIQ (NIQ). NIQ said the lower growth rate is a “reset” as shoppers reign…
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