Nike
This coverage examines Nike’s strategy and performance within the UK retail and sportswear market, focusing on store operations, product innovation, marketing campaigns, sponsorship deals, and leadership decisions. Reporting provides insight into how Nike drives consumer engagement, addresses sustainability challenges, and navigates competitive pressures — offering valuable context for executives, managers, and professionals in sportswear, retail operations, and brand leadership.
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Feb- 2020 -19 FebruaryTips
How the Retail Industry Will Change in 2020 & Beyond – What to know
Everyone working in retail is aware of the fact that the industry is ever-evolving, sometimes even at a dizzying pace. Trends come and go, innovations disrupt certain pockets of the industry, and customer habits change. But now that we’re in the 2020s, another way of transformation is about to come,…
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19 FebruaryPeople Moves
Nike announces senior leadership changes
Sportswear giant Nike has announced a raft of changes to its senior leadership team, marking the first set of appointments under new CEO John Donahoe. Nike has appointed Heidi O’Neill as its president of consumer and marketplace, effective 1 April, succeeding Elliott Hill, who is retiring from the company. In…
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11 FebruarySport & Leisure
Shoppers could ‘lose out’ in JD Footasylum merger, says CMA
The Competition and Markets Authority (CMA) has provisionally found that the proposed £90m takeover of Footasylum by sportswear rival JD Sports “could leave shoppers worse off, both in-store and online”. After its initial Phase 1 review raised potential competition concerns, the CMA’s in-depth Phase 2 investigation has provisionally found that…
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Jan- 2020 -8 JanuaryComment
Pop-ups: How to ensure your temporary store makes a lasting impression
Recently, the rise of e-commerce and mass-pivot to digital channels by traditional retailers has made people think that physical stores may no longer be necessary. However, as digital disruption presses forward, we can see that technology is not replacing – but rather augmenting – retail as we know it. And…
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Nov- 2019 -14 NovemberOnline & Digital
Nike cuts ties with Amazon amid increased focus on direct-to-consumer
Sports fashion retailer Nike has cut ties with online retail giant Amazon and will no longer sell its products on the platform, as it increases its focus on direct-to-consumer sales. In a statement, the retailer said that as part of Nike’s focus on “elevating consumer experiences” through more direct, personal…
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Oct- 2019 -23 OctoberPeople Moves
Nike CEO and president Mark Parker to step down in 2020
Sports fashion retailer Nike has announced that its CEO and president, Mark Parker, will step down next year. He will be succeeded by John Donahoe, who will be appointed as the company’s new president and chief executive officer, effective 13 January 2020. He will remain on the board of Nike…
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16 OctoberComment
DTC: The future of retail?
Retail sales in August this year fell to the lowest rate since the 2008 financial crash, and many retailers are struggling as a result. Manufacturers will also be worried as they are irreversibly linked to retailers, and as news of store closures becomes ever-more frequent, it may be time for…
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15 OctoberClothing & Shoes
Sports Direct demands Adidas and Nike dominance probe
Sports Direct has called for an investigation into the sportswear industry, over concerns of the dominance of Adidas and Nike. The sportswear brand owned by Mike Ashley said the “must have” brands hold a bargaining position which allows them to “control the price of their products and the price of…
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Mar- 2019 -12 MarchFeatures
Kabooki: The ‘empty’ pop-up shop
Last month Kabooki, the company behind the Lego Wear license, launched a limited edition collection for adults at a playful pop-up in London, however instead of a shop with rails full of clothing, nothing was inside except plain white walls and some Snapcode – a sort of QR code for…
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Feb- 2019 -8 FebruaryAdvice
DTC ‘done right’ could reignite loyalty of fickle customers
Nowadays, more and more brands are bypassing stores or retail partners through direct-to-consumer strategies – or DTC – in an effort to achieve greater profits and stronger customer relationships; the latter ultimately to improve loyalty. The DTC market is exploding. 87% of brands have plans to launch a DTC channel,…
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