Marketing
This coverage explores marketing strategy and innovation across the UK retail industry โ from brand campaigns and customer engagement to data-driven advertising and omnichannel communication. Retail Sector reports on retailer marketing performance, creative partnerships, loyalty schemes, and digital transformation shaping how brands connect with consumers. Coverage includes insights into retail media networks, influencer collaborations, social commerce, and the evolving use of AI and analytics in campaign optimisation. For retail professionals, this category offers expert intelligence on how effective marketing drives sales, brand value, and competitive advantage in a dynamic retail environment.
-
Feb- 2023 -16 FebruaryHigh Street
Wilko to axe over 400 jobs as sales fall
Wilko is reportedly set to axe over 400 jobs across the company as part of plans to cut costs amid struggling sales.ย According to The Guardian, those affected by the cuts may include assistant store managers, retail supervisors, head office managers and call centre workers. The group reportedly told staff…
Read More » -
9 FebruaryAdvice
Five factors driving purchase behaviour in the current climate
The last few years have seen a series of unprecedented events that have created a new paradigm where consumer expectations and needs have been radically redefined. In this new world, retailers need to respond with a new approach in tune with our changed times.ย ย So how did we get here?…
Read More » -
7 FebruaryFeatures
Super.Mkt: a symptom of the charity shop revolution
Secondhand shopping has had its moment in the spotlight in recent years, as the stigma of repeating outfits and being seen in an unfashionable charity shop have dissipated to make way for sustainably-conscious shopping. Even before the cost-of-living crisis was on the tip of everyoneโs tongues, the appeal of โbuying…
Read More » -
3 FebruaryComment
After a tough golden quarter, can Asos reclaim its crown?ย
The most recent golden quarter came as something of a pleasant surprise to the market. Across the retail sector, companies rejoiced as sales bounced back in the first Christmas period that was not disrupted by virus variants. Of course, the period was not without its tribulations. Businesses were still hit…
Read More » -
2 FebruaryHigh Street
Return to office boosts weekday footfall in Jan
A return to the office has boosted footfall in January despite the effects of rail strikes over the month, Springboard has said, with footfall up by 10.7% against the prior year. This was greater than the annual uplift of 9.9% reported in December 2022 and marked the largest annual increase…
Read More » -
Jan- 2023 -27 JanuaryFeatures
Peter Denby on accessible decision intel for retailers
Can you tell us about how HyperFinity started and what it is trying to achieve within retail? We started out as four retail practitioners who over time became increasingly frustrated with the usability and limitations of analytics providers in the market. We saw several problems, which were inherently linked; retailers…
Read More » -
26 JanuaryDIY
The Cotswold Company appoints three to leadership team
Furniture and homewares brand, The Cotswold Company has announced the appointment of Jim Sharp as chairman, Matt Pollington as chief marketing officer, and Mike Ellis as director of merchandising.ย Sharp has built his career at Schroederโs and Jimmy Choo, having chaired several high-growth digital brand-led retailers such as Seraphine, Feelunique,…
Read More » -
25 JanuaryAnalysis
How ChatGPT could affect the retail space in 2023
ChatGPT is the new tool taking the world by storm. The AI language processing tool can give you recommendations for a new trip youโre going on, write cohesive essays on a number of topics, and even generate music for you. The sophisticated chatbot interface of ChatGPT works similarly to a…
Read More » -
24 JanuaryFeatures
Are BNPL schemes here to stay?
Buy Now Pay Later (BNPL) schemes, which are a form of short-term financing that allows customers to purchase things and pay at a later date, often interest-free, have seen a boom in popularity in recent years. It is now considered the fastest-growing payment method around, with the whole BNPL industry…
Read More » -
12 JanuaryOnline & Digital
Asos revenues fail to climb over Christmas period
Asos has failed to capitalise on the festive season as revenues for the four months ended 31 December fell by 3%, reflecting tough trading conditions, delivery disruptions and weak consumer sentiment.ย According to the online fashion giant, it expects the โvolatileโ trading of the period to continue through the next…
Read More »
