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Gymshark

This coverage examines Gymsharkโ€™s strategic evolution from a digital-first brand to a prominent player in UK retail. Reporting focuses on the brandโ€™s expansion into physical retail spaces, including flagship stores in London and Manchester , as well as its marketing initiatives that leverage influencer partnerships and community engagement . Insights are tailored for retail professionals overseeing brand management, store operations, and omnichannel strategies in the activewear sector.

  • Mar- 2024 -
    4 March
    NewsGymshark appoints new chief digital officer

    Gymshark appoints new chief digital officer

    Gymshark has recently announced the appointment of Carly Natalizia to the newly created role of chief digital officer.ย ย  In her new role, she will bring Gymsharkโ€™s entire digital customer journey into one place across digital marketing and digital experience. She will be responsible for scrutinising and optimising the digital journey…

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  • Feb- 2024 -
    23 February
    NewsToday’s news in brief-23/2/24

    Today’s news in brief-23/2/24

    Consumer confidence in the UK dropped by two points to reach -21 in February, according to the GfK index. The survey highlighted decreases in various measures compared to the previous month, including personal finances and the country’s economic situation over the past year. However, there was no change in the…

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  • 23 February
    Clothing & ShoesGymshark FY23 PBT halves despite healthy sales

    Gymshark FY23 PBT halves despite healthy sales

    Gymshark has revealed that sales rose 15% to ยฃ556m in 2023, despite posting a pre-tax profits fall from ยฃ27.8m to ยฃ13m for the 12 months to 31 July.ย  The activewear group attributed its rise in sales to the โ€œrelevance and qualityโ€ of its products, as EBITDA also rose in line…

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  • Aug- 2023 -
    9 August
    Clothing & ShoesManchester martial arts clothing firm expands as sales double

    Manchester martial arts clothing firm expands as sales double

    * The Trafford Park firm, which specialises in stylish jiu jitsu sportswear kit, is global hit – shipping to more than 75 countries; * Brazilian jiu jitsu is the worldโ€™s fastest growing martial art and celebrity fans include billionaire tycoons Elon Musk and Mark Zuckerberg and movie stars Tom Hardy…

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  • Jun- 2023 -
    26 June
    NewsGymshark CCO steps down

    Gymshark CCO steps down

    Gymshark has announced that its chief commercial officer, Niran Chana, has stepped down from the role after eight years.ย  Chana joined the fitness wear retailer as a customer service manager and has since held positions in the companyโ€™s management team, being in charge of the management of merchandising, planning, marketing…

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  • Apr- 2023 -
    24 April
    Clothing & ShoesGymshark profits slip by 38.7% in FY22

    Gymshark profits slip by 38.7% in FY22

    Gymshark has revealed that its profits slipped by 38.7% for the year ended 31 July 2022, citing soaring production costs and customers with less disposable income as the reason behind its performance.ย  The news comes as the Birmingham-based athletic clothing retailer, which opened its first brick-and-mortar store on Regent Street,…

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  • Mar- 2023 -
    13 March
    Clothing & ShoesAllbirds hires new chief financial officer

    Allbirds hires new chief financial officer

    Allbirds has appointed Annie Mitchell, as chief financial officer, effective April 24, 2023. She will replace Mike Bufano, who will be stepping down from Allbirds but will remain with the company through to mid-May to ensure a โ€œsmooth transition”. Mitchell is an experienced finance executive in the retail industry and…

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  • Dec- 2022 -
    9 December
    People MovesGymshark appoints Laura Hagan as CPO

    Gymshark appoints Laura Hagan as CPO

    Gymshark, the fitness community and apparel brand, has revealed Laura Hagan is to join the firm in January 2023 as its new chief people officer (CPO). Hagan is the latest in a recent spate of senior appointments at Gymshark, following Mat Dunn joining from Asos as CFO, John Douglas joining…

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  • Sep- 2022 -
    28 September
    High StreetGymshark poaches Asos CFO

    Gymshark poaches Asos CFO

    Gymshark has announced that Mat Dunn is to join as its new chief financial officer (CFO), effective early 2023, who joins from his role as CFO at Asos. He will be replacing outgoing CFO Philip Daw, and is the latest in a recent spate of senior appointments at Gymshark, following…

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  • 22 September
    High StreetGymshark delays Regent Street flagship opening

    Gymshark delays Regent Street flagship opening

    Gymshark has pushed back the opening of its flagship Regent Street store to 29 October, citing โ€œmitigating circumstancesโ€, having originally announced it would open on 1 October. The flagship will host customers, schools/universities, press, athletes, and guest speakers, with the ability to hold anywhere from single digit to 30 people…

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