Asda
This coverage explores Asda’s strategy, operations, and performance within the UK grocery and retail sector. Reporting highlights store and online developments, product ranges, pricing strategies, financial results, leadership decisions, and sustainability initiatives. With a focus on commercial outcomes and competitive positioning, it provides insights for retail professionals managing grocery, value-driven, and multi-channel operations.
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Nov- 2025 -3 NovemberSupermarkets
Asda sells Leon back to founder
Asda has confirmed the sale of Leon Restaurants to its co-founder John Vincent for an undisclosed price. The deal includes 46 Leon restaurants and 20 UK franchise sites, as well as three in the Netherlands and one in Italy. Around 1,120 Leon staff will transfer to the new ownership. Asda…
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Oct- 2025 -31 OctoberPeople Moves
Matalan appoints Ruth Golightly as head of buying for childrenswear
Matalan has appointed the former George at Asda buying and design head Ruth Golightly as head of buying for childrenswear. Golightly joins from Manchester-based Blues Group, where she spent three years as senior director for design, sales and licensing. Before that, she held a series of senior buying roles at…
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31 OctoberSupermarkets
Asda distribution managers secure GMB bargaining deal
The GMB union has announced that it now represents almost 1,000 Asda distribution managers after they voted in favour of a collective bargaining agreement covering pay and conditions. The move, which was authorised by the Central Arbitration Committee, applies to 980 salaried managers across 23 distribution sites. It marks the…
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27 OctoberSupermarkets
Supermarkets urge chancellor to drop new rates surtax
Nine of Britain’s biggest supermarket chains have called on chancellor Rachel Reeves to exclude large retail stores from the government’s proposed business rates surtax, warning it would add pressure to food prices. The letter, organised by the British Retail Consortium (BRC), was signed by the heads of Aldi, Asda, Iceland,…
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27 OctoberSupermarkets
Asda to open second standalone George store in Hull
Asda is set to open its second standalone George concept store in Hull on 31 October, as part of plans to replace its Asda Living brand with the George format nationwide. The new store, located at Anlaby Retail Park, follows the pilot site at Crown Point in Leeds, which opened…
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21 OctoberSupermarkets
Asda to open nine new Express stores in one week
Asda has announced that it is set to open nine new Express stores this week (20 October), including seven in London. The company will open stores in Tower Bridge, Greenwich, Limehouse Station, Harringay, Deptford, Whetstone and the former Arsenal FC club shop at Finsbury Park station. Outside the capital, two…
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15 OctoberSupermarkets
Supermarket sales hold steady as shoppers await seasonal deals
Total Till sales at UK supermarkets remain unchanged (+4.1%) in the last four weeks ending 4 October 2025, according to new data released today by NielsenIQ (NIQ). NIQ said this reflects shoppers’ “caution amid ongoing economic pressures”, as many look to promotions to offset household costs following the back-to-school rush…
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9 OctoberSupermarkets
Asda appoints JD exec as new loyalty boss
Asda has announced the appointment of JD Sports executive Chris Chalmers as vice president – customer data and loyalty effective from January 2026. Chalmers will lead the strategic development and execution of the Asda Rewards customer loyalty programme, as well as digital and performance marketing for Asda.com and George.com.…
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7 OctoberClothing & Shoes
Matalan strengthens senior leadership team
Matalan has announced a series of senior hires, within buying and design, trading and merchandising, customer and loyalty, and e-commerce. Jo Bennett has joined the company as director of buying and design to lead Matalan’s product and design strategy, bringing experience from Tu clothing and John Lewis, where she led…
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3 OctoberSupermarkets
Asda rolls out new electronic shelf labels across Express stores
Asda has announced the rollout of electronic shelf edge labels (ESLs) across its largest and busiest Express convenience stores. The rollout will see 250 stores benefit from the new technology, which will simplify operations for colleagues. Working with VusionGroup and its partners, Renovotec and HL Display, the rollout follows a…
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