Apple
This coverage examines Apple’s operations and strategy within the UK retail and technology market, focusing on store performance, product launches, marketing initiatives, sustainability efforts, and leadership decisions. Reporting highlights how Apple drives consumer engagement and innovation while navigating competitive and regulatory pressures — providing insight for executives, managers, and professionals in technology, retail, and brand management.
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Jul- 2018 -11 JulyOnline & Digital
UK retailers ‘hijack’ Amazon Prime Day
UK retailers have attempted to ‘hijack’ Amazon Prime Day by offering discounts in the run up to the sale event. According to retail sales aggregator LovetheSales.com, 30% more discounted products are currently available to consumers than usual at this time of year. The company has suggested that this “unusual discounting”…
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Jun- 2018 -21 JuneAdvice
What’s next for the Luxury Sector?
The luxury goods market is being shaken up like never before with the rise of new consumers and changing buying habits. This, combined with the late adoption of digital and technology means that luxury brands face more uncertainty than at any point in their history. To win in the new…
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May- 2018 -8 MayAnalysis
Bricks and Clicks: great CRM requires great customer experiences
Fifteen or so years ago the retail experience became polarised: retail stores satisfied instant fulfilment but online was the first destination for the cheapest price possible. Online enabled better quality customer purchasing data than was feasible in store, so become the focus of most brands. Industry talk was about when…
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Apr- 2018 -30 AprilAnalysis
Mega-trends that are shaping mobile payment platforms
Banks and other financial service providers have a great deal to gain from offering secure mobile payments to consumers eager for no-fuss solutions. Several trends are shaping the design and development of mobile payment solutions today, all aiming to attract increasingly demanding and tech-savvy consumers. What are these trends, and…
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27 AprilAdvice
Top 3 reasons retailers might struggle to maintain footfall
In today’s competitive retail environment, driving footfall remains the bedrock of any successful brick-and-mortar store. With more big names announcing store closures since Christmas, getting shoppers through the door and ensuring that a visit converts into a sale has never been more important. What are the top turn offs for…
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Mar- 2018 -26 MarchAdvice
Imagined ownership: four steps to nudge customers closer to purchase
Lately, when opening the Asos app on my phone, I’ve been struck by how keenly they’re pushing their ‘try before you buy’ scheme. “30 days: no fees, no interest,” the app boasts. And just the other day, a colleague told me about arriving home to find her husband trying on…
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22 MarchAdvice
How the personal touch drives retail success
Retailers today have to go the extra mile to secure customers’ attention. Tactics, like personalisation, which previously were labelled ‘nice to have’, are now essential. Indeed, brands looking to succeed in this changeable marketplace, must create personalised experiences through the customer journey to meet rising expectations. Those that do it…
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Feb- 2018 -9 FebruaryAnalysis
The changing face of retail and retail employment
Over the last five to 10 years we’ve all witnessed the changing face of the retail store. The early signs were evident, with Apple’s flagship stores launching as places to worship tech, the rise of experiential stores – where we’re just as likely to pop into one for a coffee…
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2 FebruaryTechnology
Apple announces record-breaking quarter with £14.1bn net profit
Technology giant Apple has posted a record-breaking £14.1bn in net profit for the three months ending December 30 2017. The world’s most valuable company also posted a 13% increase in revenue to £62.07bn for the same period. This comes despite a decrease of 1% in the number of iPhones sold…
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Jan- 2018 -31 JanuaryAdvice
How to cater for the millennial consumer
Technological advancements have certainly changed the game for the modern-day consumer, and this couldn’t be more true for the group known as millennials. Being clued up when it comes to online content and data has changed the way in which millennials have made decisions about where to shop, and if…
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