Moonpig to hit top-end of FY25 revenue guidance
The online retailer attributed its revenue growth to strong sales across three core growth levers: customer base, order frequency and average order value

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Moonpig Group expects its revenues to be between £350m and £353m at year’s end on 30 April 2025, with a “stronger than expected” adjusted EBITDA margin, which will be at the top end of its 25% to 27% guidance range.
The online retailer of greeting cards and gifts attributed its revenue growth to strong sales across three core growth levers: customer base, order frequency and average order value.
While its latest acquisition Greetz had a softer start to the second half of the year, Moonpig revealed that its performance has been improving recently. At Experiences, the retailer is said to “remain focused on delivering its transformation plan”.
In addition, membership of the group’s Plus subscription scheme continues to grow, and its tracked Moonpig Guaranteed Delivery service is now chosen for one in five card-only orders in the UK.
The group’s inaugural six-month £25m share repurchase programme is expected to be completed by the end of the financial year at the end of the month.
Following Moonpig’s continued “strong” free cash flow generation”, the board also announced its intention to start a new £60m share buyback which would commence in FY26.
Nickyl Raithatha, chief executive of Moonpig, said: “We are pleased that Moonpig Group continues to deliver strong profitability and high free cash flow generation, driven by the power of the Moonpig brand. Our strong performance reflects our unique customer proposition and sustained investments in technology and data.
“By using technology, data and AI, we help our customers express themselves and connect with their loved ones, deepening engagement and strengthening loyalty. One in three Valentine´s Day cards created on Moonpig and Greetz featured at least one of our innovative personalisation tools, such as AI handwriting, or audio and video messages.”
He added: “As we look ahead, we remain well positioned to benefit from the long-term structural shift to online and to deliver mid-teens percentage growth in adjusted earnings per share over the medium-term.”