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Calvin Klein to double store size at Livingston Designer Outlet

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On this episode of Talking Shop, we are joined by Nikki Baird, Vice President of Strategy and Product at Aptos. Nikki has spent decades separating technology hype from real-world consumer behavior. Today, we delve into the emergence of the "dark funnel" and how LLMs like ChatGPT are disrupting traditional retail search pipelines, breaking retail media networks, and forcing retailers to their re-evaluate product landing page.

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Calvin Klein is set to more than double the size of its store at Livingston Designer Outlet as part of a major expansion and refit announced by the shopping centre.

The expansion is the latest in a series of upsized lettings at the centre, including new deals with The North Face, Le Creuset and Lacoste. 

Calvin Klein, which has traded at the outlet since 2002, will move to a 6,500 sq ft unit near the main entrance, next to Tommy Hilfiger

The relocation is said to signal a renewed investment in the centre, and is expected to increase footfall and customer dwell time.

Global Mutual, the outlet’s manager since 2023, stated that the repositioning also supports its strategy to attract more premium international retailers and strengthen its standing as a “leading” outlet destination in Scotland

Nicky Lovell, head of retail at Global Mutual said: “This investment marks a pivotal milestone in our vision for Livingston Designer Outlet, placing Calvin Klein front and centre alongside Tommy Hilfiger not only elevates our brand mix, but signals our commitment to creating a premium, future-ready retail destination that delivers for both brands and customers alike.”

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