Abercrombie and Fitch sales hit $1.1bn in Q1

Abercrombie and Fitch has reported that first quarter sales have risen by 8% to $1.1bn (£817m) sales in the period ended 4 May. 

The company saw sales growth across all regions, with Americas up 7%, EMEA up 12% and APAC up 5%.

The performance was mostly led by Hollister, which achieved a 22% growth while Abercrombie brands were down 4% compared to last year.

However, operating income for the group fell to $102m (£75m), down from last year’s $130m (£96m).

During the first quarter of 2025, the company repurchased 2.6 million shares for approximately $200m (£148m), representing a 5% reduction in shares outstanding prior to the vesting impact of stock compensation.

Fran Horowitz, chief executive officer, said: “We delivered record first quarter net sales with 8% growth to last year. This was above our expectations and was supported by broad-based growth across our three regions. Hollister brands led the performance with growth of 22%, achieving its best ever first quarter net sales, while Abercrombie brands net sales were down 4% against 31% sales growth in 2024. We exceeded our expectations on the bottom line as well, with operating margin of 9.3% and earnings per share of $1.59. 

“As we navigate the current environment, we have the team and proven capabilities in place to read, react and adapt, while continuing to deliver for customers globally. Importantly, with a strong foundation, we remain on offense and focused on top-line growth, store expansion, and investments in digital and technology that will enable sustainable long-term success.”