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Lush UK and Ireland has announced sales of £40.5m in December, exceeding forecasts and beating 2021’s sales by 13.1%, and up 11% versus pre-pandemic sales in 2019.
Throughout the year, Lush invested £7.4m in growing its retail estate across UK and Europe through new shops, relocations and refits, with the biggest shop opening in Dundrum Town Centre in Ireland.
It also launched a series of licensing collaborations with Japanese anime One Piece, Netflix’s Stranger Things and its first ever brand x brand collaboration with independent streetwear brand, Lazy Oaf.
Kat Hannible, Lush retail director, said: “We were confident in a return to a more traditional Christmas trading pattern this year, and increased our stock levels and seasonal recruitment to provide the best possible experience for our customers.
“I’m happy to say that our optimistic preparation paid off, and we’re delighted to report these results. I cannot over emphasise the credit that is due to our shop and digital fulfilment staff, who have overcome the challenges of this year to deliver a fantastic Christmas. We are also grateful to our manufacturing teams in Dorset making fresh products around the clock as the sales kept coming.”
