Clothing & Shoes
Victoria’s Secret acquires Adore Me
Adore Me will serve as an important long-term growth vehicle for Victoria Secrets and will generate an estimated $250m (£207.2m) of profitable sales
![](https://b855165.smushcdn.com/855165/wp-content/uploads/2020/06/1280px-Victorias_Secret_store_in_Las_Vegas-e1591369041347-895x540.jpg?lossy=1&strip=1&webp=1)
Victoria’s Secret has announced that it has completed the acquisition of Adore Me, a digitally-native intimates brand.
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