JD Sports and the Footasylum merger saga – what went wrong?

The three-year battle between the CMA and JD Sports recently came to an end after the group announced the sale of the Footasylum to a German private equity investor Aurelius Group for £37.5m - resulting in a £53m loss for the sports retailer. Retail Sector takes a look at the complex timeline of the deal to see what went wrong.

Following JD Sports’ acquisition of Footasylum for £91.1m in March 2019, The Competition and Markets Authority (CMA),  a non-ministerial government department responsible for strengthening business competition and reducing anti-competitive activities, announced it had launched an investigation into the  deal on 24 July 2019, citing that it would examine whether the combination may result in a “substantial lessening of competition”.

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