Clothing & Shoes

AYBL launches new activewear collection

The Velocity collection reportedly includes seamless construction with durable, stretchy material that ensures ease of movement

Women’s activewear brand AYBL has unveiled its new activewear collection, Velocity, which is designed to “elevate” high intensity workouts.

The Velocity collection reportedly includes pieces made with durable, stretchy material that “ensures ease of movement”. Jacquard and body-contouring details are also included as part of the product’s design and function to “empower performance and accelerate workouts”. 

The Velocity sports bra, crop vest, short and long sleeve crop tops, shorts and leggings are all available in black, grey, purple, turquoise and coral.

Alternatively, the Velocity twist vest and crop t-shirts are available in black, white, lilac, blue and mint.

AYBL launched in the UK in 2018 and has reportedly become one of the world’s leading women’s activewear brands. 

Charlotte Morgan, AYBL’s senior womenswear designer, said: “We really wanted to create a collection that is dynamic, powerful and captures our community’s energy all in one. Velocity has been strategically engineered to mirror that same energy and empower our female community to perform at an unstoppable level.

“As one of our biggest launches yet, we knew this collection needed to stand out, especially as its focus is performance. That’s how we came up with the unique jacquard pattern, designed to represent electricity and speed.”

She added: “Our seamless designs are always a popular seller and with a combination of classic and brighter colours, we truly believe this is going to be a best-seller. We can’t wait to see what our female community makes of it!”

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