Fortnum and Mason has appointed Iain Robertson to the newly created role of chief operating and innovation officer.
Robertson will join the luxury brand in February 2022, and will be responsible for supply chain and logistics. He joins from Burberry, where he has been for 17 years, most recently in the role of senior vice president of global planning and inventory.
At Burberry, he led the creation of a “forward-thinking” fashion supply chain model, supported numerous customer focused transformation programmes which have reportedly delivered a step change in sales, inventory management and agility for the brand.
Fortnum and Mason said that in his new role, he will help to build more scalable operational and logistics capabilities to enhance customer experience, embrace “leading edge thinking” in operational efficiency and warehouse management and enable the growth of Fortnum’s business worldwide.
His remit will also include leadership of Fortnum’s innovation agenda, a business-wide responsibility that will launch, test, and learn from the rapid deployment of new ideas and initiatives designed to improve the experience of customers.
Tom Athron, CEO, Fortnum and Mason said: “I am delighted to be welcoming Iain to Fortnum & Mason in the next few months, to complete the line-up of my Executive Team.
“Iain has shown incredible innovation in his time at Burberry and I am looking forward to seeing how he works with our supply chain and logistics teams to further transform what we are doing at Fortnum’s. As our first Chief Operating and Innovation Officer, we are looking forward to leveraging his great experience in the luxury sector.”
Robertson added: “I am excited to be coming on board to such an iconic British brand, one that I have long admired from afar. Come February, I’ll be diving into the behind the scenes at Fortnum’s and working with Tom and the wider team to continue the ambitious plan to better serve our customers around the world.”