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Morrisons is reportedly set to unveil plans for a checkout-less store, allowing customers to place their shopping straight into their bags and leave the store.
According to reports first revealed by the Mail on Sunday, the grocer is currently trialling a store for its staff outside of its HQ in Bradford, and requires customers to download an app onto their smartphones which is then scanned upon entry.
The store is then fitted with cameras which track shoppers and record what items they place into their bags and charge them upon leaving the store.
Reports also suggest that the initial design for the store will be portable allowing it to be easily relocated.
It is also thought that larger and also permanent bricks and mortar versions are also being considered.
The news comes as the grocer is in the middle of multi-billion pound takeover battle after accepting a £6.3bn offer from US private equity firm Fortress.
In response to Fortress’ offer, shares in Morrisons jumped 11% at the start of trading in London as investors prepare for a bidding war over the supermarket giant
US private equity group Apollo has confirmed to the City that it is in the early stages of considering a bid.
This further raises the possibility of a three-way battle for Morrisons as it is speculated that CD&R will position a follow-up bid following the supermarket board’s rejection of their previous one.
