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Online grocery sales double over festive period
The data revealed by Nielson showed that whilst visits to stores declined by 10%, overall and including online, shoppers increased their spend per visit to an average of £20, up from £17 a year ago
The online share of grocery sales at UK supermarkets has doubled to 12.5% in the four weeks ending 26 December 2020, up from 6.7% last year, according to new data released by Nielsen.
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