Shein

This coverage examines Shein’s presence and strategy in the UK retail market, focusing on its fast fashion model, supply chain practices, marketing tactics, consumer engagement, and regulatory scrutiny. Reporting highlights how Shein competes in a crowded market while addressing sustainability and ethical concerns — providing insight for executives, managers, and professionals overseeing fashion, e-commerce, and brand positioning.

  • Jan- 2024 -
    15 January
    Clothing & ShoesChinese regulator delays Shein US IPO

    Chinese regulator delays Shein US IPO

    Fast fashion brand Shein’s plan to take the firm public on the US stock exchange may be delayed after it applied for approval from a Chinese regulator, according to reports from Reuters. The IPO may be delayed as a result of the potential decision the Chinese regulator may make, with…

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  • Dec- 2023 -
    12 December
    NewsToday’s news in brief-12/12/23

    Today’s news in brief-12/12/23

    Fast-fashion giant Shein is reportedly exploring the possibility of an initial public offering (IPO) on the London Stock Exchange. Chairman Donald Tangmet reportedly met with LSE executives in London to discuss the potential move. The talks are said to have focused on a UK listing, with Shein also considering raising…

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  • 12 December
    Clothing & ShoesShein mulls London IPO

    Shein mulls London IPO

    Fast-fashion giant Shein is reportedly considering plans for a London Stock Exchange flotation, Sky News has reported.  According to Sky, Shein chairman Donald Tang met with LSE executives and other stakeholders during a visit to London last week to discuss the move. Sources told the publication that ensuing talks were…

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  • Nov- 2023 -
    7 November
    NewsToday’s news in brief-7/11/23

    Today’s news in brief-7/11/23

    Fast fashion brand Shein has reportedly expressed interest in acquiring Topshop. This comes shortly after the acquisition of Missguided and its intellectual property rights from Frasers Group. Asos, the current owner of Topshop, has been considering selling the brand to bolster its financials following a significant loss of nearly £300m…

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  • 7 November
    Clothing & ShoesShein eyes Topshop move

    Shein eyes Topshop move

    Fast fashion brand Shein has reportedly formally registered its interest in making an offer for Topshop, The Times has reported.  The news comes right after the company acquired Missguided and its intellectual property rights from Frasers Group last week for an undisclosed amount.  Topshop was acquired by Asos for £330m…

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  • 6 November
    AnalysisCan Asos turn around its spiral into widening losses?

    Can Asos turn around its spiral into widening losses?

    If Asos’ estimations are correct, the online fashion retailer will be facing its second year of falling sales as big as 5% to 15% in FY24. Business has looked bleak for the retailer, and as of 3 September, its loss-before-tax widened to £296.7m, UP from a loss of £31.9m in…

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  • Oct- 2023 -
    31 October
    NewsToday’s news in brief-31/10/23

    Today’s news in brief-31/10/23

    The British Retail Consortium reports a drop in shop price inflation to 5.2% in October, down from 6.2% in September, marking the lowest rate since August 2022. Non-food inflation also declined to 3.4%, the lowest since September 2022. Food inflation decelerated to 8.8%, and fresh food inflation decreased to 8.3%,…

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  • 31 October
    NewsShein appoints ex-PLT buying director as chief product officer

    Shein appoints ex-PLT buying director as chief product officer

    Shein has recently appointed Gemma Dunne to the recently-created role of chief product officer, according to Drapers. Formerly PrettyLittleThing buying director, Dunne left the job after 10 years with the company and is understood to have started her new role at Shein last month.  Her fashion career began in 2013…

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  • 30 October
    NewsToday’s news in brief-30/10/23

    Today’s news in brief-30/10/23

    Shein has acquired the Missguided brand from Frasers Group. This move will make Missguided products and collections available to Shein’s 150 million global users through both Shein and Missguided’s websites. Additionally, Shein has entered into an agreement to licence the Missguided brand’s intellectual property to SUMWON Studios, a joint venture…

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  • 30 October
    Clothing & ShoesShein acquires Missguided brand from Frasers

    Shein acquires Missguided brand from Frasers

    Shein has acquired the Missguided brand from Frasers Group. Following the move, Missguided products and collections will be made available to Shein’s 150 million global users as an independent brand via Shein sites, as well as on Missguided.com. Shein also confirmed that it has entered into an agreement to licence…

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