George
This coverage explores the George clothing brand at Asda, focusing on product launches, seasonal collections, pricing strategy, marketing efforts, and sustainability initiatives. Reporting examines how George aligns its fashion offer with consumer demand, value positioning, and broader grocery retail operations — delivering insight for retail executives, buyers, and brand managers in value fashion and mass-market apparel.
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Apr- 2021 -23 AprilSupermarkets
Asda’s George MD Steph Strike resigns
Asda has revealed that Steph Strike, managing director of George, is stepping down from her position at the group to pursue a new role. Having joined the supermarket chain on a graduate training scheme in 1995, Strike has since held a number of senior positions at the firm. Strike was…
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20 AprilClothing & Shoes
Primark to repay furlough relief despite seeing HY profits halve
The owner of Primark, Associated British Foods (ABF), has revealed that it intends to repay £121m in relief repayment, despite profits falling 50% to £319m for the 24 weeks ended 27 February 2021. The government support schemes enabled the company to preserve its entire 65,000 workforce for Primark. While overall…
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7 AprilSupermarkets
Asda opens third in-store Covid vaccination centre
Asda has opened a third in-store Covid vaccination centre at its Old Kent Road Superstore in London. The opening follows the launch of vaccination sites at its Cape Hill store in Birmingham and Watford Superstore back in January – with the grocer facilitating the vaccinations of 26,000 patients. The supermarket…
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6 AprilPeople Moves
Waitrose names Emma Isaac as marketing head
Waitrose has announced the appointment of Emma Isaac as the group’s new head of brand marketing and marketing planning. Isaac’s most recent role was brand marketing director at NatWest Group, while she has also held a senior marketing position at Barclays. Commencing her career at British Airways, Isaac then formed…
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Mar- 2021 -31 MarchSupermarkets
Asda ends George sale rumours
Asda has reportedly revealed that it will not sell off its George clothing division, as it instead intends to invest in the brand. According to Drapers, despite rumours that had surfaced regarding the potential sale, owners Zuber and Mohsin Issa are intent on keeping hold of the clothing department. To…
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23 MarchGovernment
Plastic bag fee to increase to 10p from April
All retailers, regardless of how many people they employ, will be legally required to charge customers 10p for a single use plastic carrier bag from 1 April 2021. The current levy of 5p for a plastic bag only applies to retailers who employ 250 or more people. The new legislation…
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8 MarchSupermarkets
Issa Bros considering adding nail bars and salons to Asda offering
Mohsin and Zuber, the new owners of Asda, are reportedly considering adding nail bars, salons and cafes to the supermarkets offering while reducing grocery floor space. According to The Sunday Times, the Issa Brothers are considering reducing the grocery floor space in stores by up to a quarter in order…
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Feb- 2021 -23 FebruarySupermarkets
Asda owners consider George spin-off
Asda’s new owners are reportedly considering spinning off George, the fashion label developed by George Davies, in an attempt to cut costs. Industry sources told the Times that the Issa brothers and TDR Capital believe the brand is outside of their area of expertise. While selling the brand outright could…
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19 FebruarySupermarkets
Asda reports sales boost thanks to strong Christmas performance
Asda has reported a solid sales boost in the fourth quarter ended 31 December, with like-for-like sales, excluding fuel, up 5.1% over the Christmas season and 6.9% during the eight week period. Growth was primarily driven by a noticeable shift in consumer behaviour with customers trading up and spending more…
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9 FebruaryClothing & Shoes
M&S bolsters clothing business with senior hires
Marks and Spencer has announced it is strengthening its Clothing and Home leadership team through two new hires, who are both set to “play an important role” in the development of its Never the Same Again programme. The programme, launched last year, is focused on the group becoming “more relevant,…
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