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Jun- 2019 -27 June
Using packaging to fight back and drive sales
According to the latest British Retail Consortium figures, May 2019 saw the UK high streets biggest decline since the mid-1990s with overall retail sales falling by 2.7%. This was also reflected online where sales grew by the weakest amount ever recorded. There is no question that retail conditions are extremely…
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26 June
How technology has boosted the retail supply chain
In today’s world of digital marketing and both on and offline competition, technology is growing in importance for retail businesses. But how has it affected the supply chain specifically? Read on as we explore how technology has transformed and helped businesses maximise their supply chain efficiency, including making deliveries speedier…
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25 June
Turning savvy shoppers into loyal customers
Omnichannel shopping has presented retailers with new opportunities to utilise a multitude of customer touchpoints relating to purchases, offers and product launches, to push their brand to the forefront of consumers’ minds and obtain mass customer engagement data, often within a single day. This data can be utilised by brands…
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24 June
Why experiential retail has never been more important
Picture the scene: A 400m maze with 8ft high walls and a tree-house retreat as its centrepiece, with yoga sessions held on its roof; immersive, interactive light shows that enchant young and old alike; exclusive events with global online influencers and 90s boyband popstars. These types of experiences are a…
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21 June
Why ‘out of town’ retailers still matter
In May, we saw the Treasury committee report recommend that banks maintain a physical presence around the country and Dave Lewis, Tesco CEO, discussing the contentious issue of business rates and how the current system doesn’t support growth, to which I completely agree. Pressure is bearing down on the high…
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20 June
How retailers can tackle discrimination, bullying and harassment
Allegations of bullying and harassment are common across many industries and the retail sector is not immune. Recently Lord Peter Hain, a Labour peer, used parliamentary privilege to accuse Philip Green of bullying. Lord Hain said he chose to speak up after hearing “horrible” claims of sexual assault resulting in…
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17 June
How retailers can use cloud computing to drive sales
Cloud computing can sometimes be misconstrued as a toolset only to be used by system integrators and software engineers. But that view is now out of date – Cloud technology is transforming marketing as we know it, and it is becoming the basic toolset for all marketers today. At its…
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17 June
Personalised delivery is the future for retailers
The retail and e-commerce marketplace is extremely crowded, with hundreds of brands constantly competing against each other to win basket conversions. It’s no secret that many retailers, especially those based on the UK high-streets, have been struggling over the past few years. Big brands including Debenhams, John Lewis and Mothercare…
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17 June
Tailoring the consumer experience
Consumers are increasingly looking for more personal, community-orientated shopping experiences, with a recent IRI survey highlighting that over 50% of UK customers prefer to shop local. While 10 years ago this meant visiting the 7-11 corner shop, a high street butcher or your local fashion store, the revolution of retail…
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14 June
The future of till-free shopping
When we’re used to hauling our shopping out of the basket and placing tins, packets and bottles on a conveyor belt or self-checkout counter, it’s going to be a little strange getting used to being waved through by a security guard without any interaction at the checkout. This vision of…
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