Aldi slashes prices of fruit and vegetable products

Aldi has announced price cuts on fruit and vegetable products in order to help customers during the cost of living crisis. 

Ten products are included in the price drop, from avocados, red peppers and easy peelers to potatoes and sweetcorn. 

The move is the latest of hundreds of prices that Aldi has cut recently, including staple products such as milk and pasta. 

Shoppers will see prices drop by up to 36%, as Aldi continues its commitment to offer the best value products. 

Latest research from consumer group Which? found Aldi to be the cheapest UK supermarket in June for the 13th consecutive month. The research revealed that on average Aldi shoppers save 11% on a basket of goods compared to the Big Four. 

Julie Ashfield, managing director of buying at Aldi UK, said: “We know that shoppers are having to make hard choices at the moment, which is why we’re passing savings on to our customers anywhere we can. 

“We know it can be difficult to access food that is both nutritious and affordable, so we recognise that lowering the costs of healthy food and veg staples like these is so important right now.” 

Ashfield continued: “We’re continuing to see high numbers of people switching to Aldi from every other supermarket as they look to save money and our promise remains that we will always offer straightforward, honest prices that we’ll keep low for our customers, every day.”