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On this episode of Talking Shop I’m joined by Alain Bejjani—former Group CEO of Middle East retail giant Majid Al Futtaim, and author of the definitive new book, NEXT: Leading Through the New Realities. Drawing on his childhood in war-torn Beirut, and his experience steering a $9.5bn dollar retail and lifestyle empire through a global pandemic, Alain brings an unmatched perspective on leadership under pressure. Today, we break down his crisis survival playbook for retailers operating in distress. We discuss why resilience must always outpace efficiency, the four assets a brand must protect at all costs, and how to turn macro-turmoil into a long-term direction that scales.

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The UK arm of Peloton has announced losses of £210m for the year ended 30 June 2022, nearly double the £81m loss it posted last year.

Furthermore, the company saw a 13% decrease in turnover from £147m down to £128m.

Peloton attributed the decrease in turnover down to slowing sales following the end of Covid lockdown restrictions.

The company’s cost of goods sold increased 17% mostly as a result of it opening a permanent Peloton Studio in Covent Garden London.

The group also had a £37m restructuring cost to deal with following the decision to stop manufacturing its own bikes to cut expenditure.

Despite this the company’s subscription sales increased 89% year-on-year and it stated that it is seeing low churn rates.

A spokesperson for Peloton said: “International markets continue to be a focus and area of growth for Peloton. The work of FY22 has been about bringing costs in line with revenue globally and on a market-by-market basis as we pursue our top priority of becoming free cash flow positive globally.

“FY22 was a transformational year for Peloton as we began to restructure our operations, reduced headcount, and outsourced manufacturing of Connected Fitness Units. This update reflects the changes Peloton has made in creating a sustainable structure that allows us to focus on growth and continue to deliver an amazing member experience.’”

 

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