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Puma appoints Mark Langer as chief financial officer

Puma appoints Mark Langer as chief financial officer

New appointment joins management board as Markus Neubrand steps down from sportswear brand

On this episode of Talking Shop we are joined by Phil James, founder and Creative Director of the contemporary heritage clothing brand &SONS. Phil began his career behind the lens as a commercial advertising photographer, working with global brands to hone a distinct visual language. But in 2016, he decided to step out from behind the camera to build a brand of his own.

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The supervisory board of Puma has appointed Mark Langer as chief financial officer and member of the management board.

Effective from 1 May 2026, he replaces Markus Neubrand and assumes responsibility for finance, tax, legal, investor relations and internal audit.

Puma and Neubrand mutually agreed that he would step down on 30 April 2026. He is scheduled to leave the company on 30 September 2026.

Langer has more than 25 years of international leadership experience. He most recently served as chief financial officer at Douglas and previously spent 17 years at Hugo Boss, where he held the roles of chief executive and chief financial officer.

The company’s management board will now comprise chief executive Arthur Hoeld, Langer, chief brand officer Maria Valdes, chief commercial officer Matthias Baeumer and chief operating officer Andreas Hubert. Langer began his career at McKinsey and Company and Procter and Gamble.

Chief executive Arthur Hoeld said: “I very much look forward to working with Mark, as he combines deep financial and capital market expertise with proven leadership as well as advisory experience across renowned consumer brands. His track record of delivering results and navigating through complex business environments will be key in achieving our goal to return to profitable growth.

“At the same time, I want to express our gratitude for Markus’s leadership and dedication during a pivotal period for the company – from supporting our strategic transformation to securing critical financing. His commitment to the brand and to the Puma team has helped position us for long-term success. We wish him every success in his future endeavours.”

Chair of the supervisory board Héloïse Temple-Boyer added: “I am convinced that with Mark, we have found a respected and highly regarded finance leader who will help Puma deliver its financial ambitions and further reinforce investor confidence. On behalf of the supervisory board, we thank Markus for his dedication and his contribution to the company and wish him all the best for the future.”

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