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Footasylum to open first Aberdeen store

Footasylum to open first Aberdeen store

On this episode of Talking Shop we are joined by Phil James, founder and Creative Director of the contemporary heritage clothing brand &SONS. Phil began his career behind the lens as a commercial advertising photographer, working with global brands to hone a distinct visual language. But in 2016, he decided to step out from behind the camera to build a brand of his own.

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Footasylum has announced that it will be opening a new store in Aberdeen’s Union Square shopping centre. 

The new 7,000 sq ft store will open to the public in early September, with an exact date to be confirmed in due course. It will be located on the ground floor of the Union Square shopping centre, in a unit formerly occupied by USC, and next door to Superdry and Superdrug.

The new store will feature a product mix across all categories – menswear, womenswear, juniors – and will showcase global brands from the likes of Nike, adidas and Under Armour, as well as Footasylum’s own brands such as Monterrain, Zavetti Canada, Dripmade, Alessandro Zavetti and Forena. 

There has also been a significant investment in the new store’s digital capabilities in order to create a digital-first customer journey that seamlessly connects Footasylum’s online and in-store offerings. The new destination is set to create 30 new jobs. 

The new Aberdeen store is the latest in a line of Footasylum site openings and upsizings, as the company continues its expansion programme. Footasylum opened its 20,000 sq ft flagship Oxford Street store in September 2023, followed by the opening of upsized stores in Birmingham’s Bullring and the White Rose shopping centre in Leeds. 

David Pujolar, CEO of Footasylum, said: “I am hugely excited to be bringing Footasylum to Aberdeen, which is a city with a thriving retail scene and vibrant local community. Union Square shopping centre is the city’s largest retail and leisure destination, and I have no doubt it is the right location for our first-ever Aberdeen store.

“Our aim is for our unique and extensive branded streetwear offering to be widely available across the UK, and stores such as this one will be vital to achieving our ambitions. The new Aberdeen store will offer visitors an incredible shopping experience and help to take the Footasylum brand to the next level. We can’t wait to open our doors later this year.”

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