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Superdrug has opened a new store in West Bromwich, in the West Midlands, which offers a pharmacy, beauty services, luxury fragrances and exclusive brands.
The new 8,000 sq ft store is located in New Square Shopping Centre and has created 35 new jobs.
Superdrug West Bromwich offers a range of health and beauty products, including the retailer’s own-brand cosmetics ranges and exclusive beauty and personal care brands.
In addition, shoppers also benefit from a new fragrance counter that boasts premium brands such as YSL, Viktor and Rolf, Giorgio Armani, Prada and Valentino.
The store will also feature its very own Beauty Studio area where customers can access professional treatments at affordable prices.
Nigel Duxbury, property director at Superdrug, said: “We are delighted to share the news of a new store in West Bromwich, allowing us to continue growing the presence of Superdrug in the West Midlands.
“We are confident that local customers will love and welcome the new store as it offers a wide range of popular health and beauty brands, a luxury fragrance counter, a nurse clinic, and a professional Beauty Studio.”
Jackie Clay, centre manager for New Square Shopping Centre, added: “With its winning blend of beauty, health and fragrance, Superdrug is a perfect complement to the existing mix of fashion and lifestyle brands on offer at New Square. We’re so excited for them to open and know that the new store will go down a storm with our customers.”
