Wilko launches online as part of The Range

Wilko.com has started home delivery for online orders yesterday (12 October) with a selection of products and brands available via its ‘marketplace’ format. 

Formerly the online hub for Wilko, which recently collapsed, it is now part of home and leisure retailer, The Range. 

Shoppers will also see Wilko-branded products appear in The Range stores nationwide towards the end of the month.

The site launched with thousands of product lines in stock to help families get all their everyday household and garden jobs done. 

In addition, hundreds of new lines and favourite own-brand products will be added daily as the site builds and customer convenient delivery solutions including next day delivery are returned.

For launch day, items across categories included cleaning and household, decorating and DIY, garden and outdoor, homeware, pets and wildlife, storage, seasonal celebrations such as Christmas, and more have gone live. 

Ben Exall, chief digital officer for Wilko, said: “There’s no denying that it was the team members and local store network that helped make Wilko so special. The loss of thousands of jobs as stores closed up and down the country has been devastating

“As a team delivering the digital transformation at wilko.com, we’re committed to continuing the three pillars of the brand’s previous acceleration strategy – delivering on convenience, improving mobile experience and building lasting customer relationships.”

Alex Simpkin, CEO of The Range, added: “For 93 years, Wilko has been a fixture of many British households, synonymous for its breadth of products offering great quality value. It was important to us that the brand had a future.

“Using our online and digital expertise, our intention is to continue to offer the best of wilko brands and products alongside a breadth of household brands to its loyal customers who we hope will be happy to see this trusted brand live on.”