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Mike Ashley eyes Missguided sale to Shein

The deal is โ€˜likelyโ€™ to encompass Missguidedโ€™s brand and other intellectual property, with its head office retained by Ashleyโ€™s company

Mike Ashley is looking to sell the online clothing label Missguided to the Chinese-founded online fashion platform, Shein, Sky News has reported.

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