Missguided

Strategic market entry: when to follow and when to challenge

The decision of how to enter a new market represents one of the most critical strategic choices a retailer can make. While conventional wisdom often suggests avoiding direct competition with established market leaders, the reality is more nuanced. Success depends on carefully analysing market conditions and choosing an approach that…

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Today’s news in brief-30/9/24

Boohoo is reportedly considering a break-up of its business, following pressure from shareholders to revive the company’s declining fortunes. Boohoo’s share price has dropped by over 85% in the last five years, and the company has faced widening losses. The board is said to be contemplating spinning off its core…

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Former Missguided owner in talks to buy Kurt Geiger

Alteri Investors, former owner of Missguided, is reportedly among a number of parties in discussions to buy Kurt Geiger, according to Sky News. City sources told Sky that the talks were at an early stage and were not being held on an exclusive basis. Several other parties are also considering…

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Shein revives interest in acquiring Topshop

Shein is reportedly amongst a “number” of retailers still interested in acquiring the Topshop brand from Asos. According to The Times, Asos has received “non-stop interest” from a range of high-profile retailers, including the fast-fashion giant.  Authentic Brands Group (ABG), which now owns Ted Baker and Forever 21, is also…

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Today’s news in brief-7/11/23

Fast fashion brand Shein has reportedly expressed interest in acquiring Topshop. This comes shortly after the acquisition of Missguided and its intellectual property rights from Frasers Group. Asos, the current owner of Topshop, has been considering selling the brand to bolster its financials following a significant loss of nearly £300m…

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Shein eyes Topshop move

Fast fashion brand Shein has reportedly formally registered its interest in making an offer for Topshop, The Times has reported.  The news comes right after the company acquired Missguided and its intellectual property rights from Frasers Group last week for an undisclosed amount.  Topshop was acquired by Asos for £330m…

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Today’s news in brief-30/10/23

Shein has acquired the Missguided brand from Frasers Group. This move will make Missguided products and collections available to Shein’s 150 million global users through both Shein and Missguided’s websites. Additionally, Shein has entered into an agreement to licence the Missguided brand’s intellectual property to SUMWON Studios, a joint venture…

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Shein acquires Missguided brand from Frasers

Shein has acquired the Missguided brand from Frasers Group. Following the move, Missguided products and collections will be made available to Shein’s 150 million global users as an independent brand via Shein sites, as well as on Missguided.com. Shein also confirmed that it has entered into an agreement to licence…

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Frasers ups stake in Boohoo to 15.1%

Mike Ashley’s Frasers Group has upped its stake in Boohoo to 15.1% as it continues investing in a number of UK fashion retailers. The news comes after Frasers increased its holding from 10.4% to 13.4% last week. It now holds 191,808,425 voting rights in the company. The group had previously…

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Today’s news in brief-06/10/23

Pandora has raised its revenue guidance for the year to DKK 34-36bn (£4.2-4.5bn) following a surge in store sales. As part of its Phoenix strategy, the company plans to increase investments to enhance revenue growth, brand desirability, and expand its store network. This includes positioning itself as an affordable luxury…

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