High Street

Dunelm sales down 8% in Q1

The retailer’s sales grew by 36% compared to its pre-pandemic results in FY20, which is reportedly in line with its three year-on-year growth rates seen in the latter part of FY22

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Homewares retailer Dunelm has revealed that its sales were down by 8% to £357m in the 13-week period ended 1 October 2022, as the cost of living crisis impacted demand in the period. 

The retailer said this result was “robust” in the face of a strong comparative period, as last year’s Q1 benefitted from “pent up” demand from customers. 

The group’s Q1 sales also grew by 36% compared to its pre-pandemic results in FY20, which is reportedly in line with its three year-on-year growth rates seen in the latter part of FY22. 

Over the period, digital sales made up 33% of the group’s total sales in the quarter, which is in line with the same period last year. The group also reported seeing “robust sales” across all categories, particularly for its ‘Winter Warm’ category. 

Nick Wilkinson, CEO of Dunelm, said: “It has been another robust quarter for Dunelm against a very strong comparative period, which illustrates the strength and resilience of our business model and the appeal of our market-leading offer.

“We have benefitted from the commitment, expertise and adaptability of our colleagues and supplier partners – the same qualities that are serving the business as we navigate the current inflationary challenges.”

He added: “The landscape is a demanding one, but we feel both energised and confident in our ability to grow market share as the 1st choice for UK homelovers.”

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