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Sony has announced Christopher Mullins as its new product manager for the professional Bravia portfolio.

He will lead Sony’s campaign in Europe to deliver new partnerships with key solution providers and expand Sony’s presence in its core corporate, education and retail markets.

Mullins has been with Sony since 2008 joining as a broadcast systems engineer and has been a prominent figure in product management for Sony Professional since 2011 – for digital cinema, home cinema, simulation and entertainment projection.

The appointment comes at a time where Sony has recently announced the latest additions of 4K HDR, 8K HDR, OLD and QD-OLED BRAVIA displays.

Mullins said: “Sony has been delivering best in class products and solutions for decades, and we are always striving to provide an extensive choice of size, quality and price that fits the needs and requirements of our customers.

“I am excited to be a part of the professional BRAVIA product management team and lead the strategy for Europe. I am looking forward to helping shape the future of professional BRAVIA and to raise awareness of our outstanding portfolio across the continent.”

Damien Weissenburger, head of Sony professional displays and solutions, added: “We are very excited that Chris will be taking on a vital role to help shape the future of the Bravia professional division.

“The skills and experience that Chris has gained over his 14 years at Sony will drive forward our ambitions for the BRAVIA range and I am confident that he will make a profound impact for our customers.”

 

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