Tesco has partnered with product sourcing platform RangeMe in a bid to support its product buying teams with better access to the “most relevant” products for customers.
Tesco will use the platform to help its buyers scale product sourcing efforts with streamlined submissions and simplified discovery tools.
Buyers will be able to filter searches to find brands and products meeting exact sourcing needs, and access curated collections to “help identify and understand category trends and emerging brands”.
RangeMe first launched in 2014 and is now used by over 12,000 retail buyers in the UK, Benelux region, North America, and Asia Pacific.
It allows suppliers to showcase their range, bring new products to market, increase brand visibility, and grow sales, while retail buyers use RangeMe to discover new products, search trends, and communicate directly with brands.
Nicky Jackson, CEO of RangeMe, said: “We launched in the UK a few months ago and today Tesco, the largest grocer and supermarket chain in the country, has joined forces with us.
“We welcome them to our community of top retailers from around the world to transform their product sourcing experience. This is also an extraordinary opportunity for British suppliers to showcase their products directly to Tesco buyers and put their best foot forward.”