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On this episode of Talking Shop I’m joined by Alain Bejjani—former Group CEO of Middle East retail giant Majid Al Futtaim, and author of the definitive new book, NEXT: Leading Through the New Realities. Drawing on his childhood in war-torn Beirut, and his experience steering a $9.5bn dollar retail and lifestyle empire through a global pandemic, Alain brings an unmatched perspective on leadership under pressure. Today, we break down his crisis survival playbook for retailers operating in distress. We discuss why resilience must always outpace efficiency, the four assets a brand must protect at all costs, and how to turn macro-turmoil into a long-term direction that scales.

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Dunelm has reported that pre-tax profits for the full-year ended 26 June 2021, grew by 44.6% to £157.8m from £109.1m, reflecting the group’s ongoing focus on operational grip, despite the impact of store closures.

Total sales also rose by 26.3% to £1.3bn for the period from £1.05bn the previous year and was boosted by a 115% increase in digital sales.

Furthermore, the group has in place a £165m syndicated Revolving Credit Facility (RCF) which matures in March 2023 as well as £10m of uncommitted overdraft facilities and has an accordion option within the RCF for a maximum facility of £75m.

Nick Wilkinson, CEO, Dunelm, said: “We delivered an excellent performance in FY21, despite our stores being closed for more than a third of the year, demonstrating the strength and resilience of our business model and the adaptability and commitment of our colleagues and suppliers.

“Whilst the macro-outlook remains uncertain and we are seeing some industry-wide issues such as ongoing supply chain disruption and inflationary pressures from raw materials, freight costs and driver shortages, we feel well placed to continue managing these challenges.”

He added: “Trading in the first ten weeks of the new financial year has been encouraging, with growth against strong comparatives and continued market outperformance.”

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