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Advice

How retailers can reduce returns through the use of Google Shopping and AR

By Liam Patterson, CEO and founder at Google Shopping tech platform Bidnamic

The pandemic has significantly accelerated the adoption of e-commerce, with the total proportion of UK online sales remaining considerably higher than pre-lockdown levels. In fact, research has found that digital sales in 2020 accounted for a third of total retail sales in the UK for the first time ever.

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