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Studio names new transformation director amid expansion plans

Le Brocq’s permanent appointment comes after completion of a 12-month contract with the business

Online value retailer, Studio.co.uk has strengthened its senior team as it looks to increase its presence with the appointment of James Le Brocq to the role of transformation and operations director.

Studio said Le Brocq brings with him a “wealth of business transformation experience” across financial services and retail sectors, including The Cooperative Bank, Barclays and O2 Money, where he led the turnaround of the device insurance business.

Le Brocq’s permanent appointment comes after completion of a 12-month contract with the business and follows news of Paul Kendrick’s promotion from Studio.co.uk’s managing director to CEO of the Studio Retail Group. The firm added Kendrick’s new role is the result of a structured development and succession plan implemented by the board over the past two years.

Le Brocq said: “This is an incredibly exciting time to join Studio.co.uk on a permanent basis. Over the course of the last 12 months, I have been able to fully get under the hood of the business and understand the growth ambitions Paul Kendrick and the team have. I look forward to bringing these ambitions to fruition as part of the Studio.co.uk team.

“As we continue to grow, it is imperative that we have the best structure in place and that the business is positioned to accelerate our growth and digital transformation plans. Equally we must continue to deliver great customer experience throughout the growth process and invest in our colleagues, so that they grow with the business.”

The online value retailer recently reported record levels of trading during its peak Q3 trading period that included Black Friday and Christmas, with product sales 32% ahead of the previous year.

Lockdown served to accelerate Studio’s digital transformation plans and its app has almost 1 million users, which produced over 20% of sales in 2020.

Paul Kendrick, chief executive of Studio Retail Group, said: “James has a proven track record in business and digital transformation, his skills are therefore pivotal to our ambitious plans to grow and expand the business. We have already seen fantastic results from James and look forward to seeing what he brings to an already strong leadership team on the challenging journey we have ahead of us.”

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