High Street

UK footfall accelerates fourfold 

Footfall in UK retail destinations rose by 4.1% last week against the week before, marking a “significant” acceleration in the prior week’s rise of 0.8%, and 1.8% rise in the same week last year.  

According to the latest data from Springboard, this was largely driven by rises in footfall of 6.8% in Greater London and 7.1% in the South East.

This also marked a reversal of the previous week when footfall declined in these two regions, and a “far stronger” performance than the same week last year when footfall only rose by 1.6% in Greater London and 2.2% in the South East. 

According to Springboard, these two regions “generate a far greater volume of footfall than elsewhere”, which meant that last week’s results ended with footfall 30.7% lower than the year before, a “noticeable improvement” from an annual drop of 32.5% reported the week prior. 

Shopping centres were a “clear winner” however, with a week-on-week increase of 7.1% against a rise of 3.2% in high streets and 2.7% in retail parks.  

Despite this, retail parks still “lead the way” in recovery, with footfall only 10.6% lower than last year compared with shopping centres, where footfall is 32.4% lower and high streets where it is 39.1% lower.  

High streets as a whole were “adversely impacted” by a general lack of footfall returning to central London, where footfall remains 61.2% lower than last year. 

In contrast, footfall in local high streets has recovered to a “far greater extent”. In outer London high streets, the drop in footfall from last year was only 29.5%, while it was 28.7% in coastal towns and 28.3% in market towns.

Diane Wehrle, insights director at Springboard, said: “It seems that the increased quarantine measures imposed last week on a number of overseas destinations are having a positive impact on UK footfall.  

“Footfall in UK retail destinations last week not only rose on a week on week basis, but the uplift was more than four times as large as the week before, and two and a half times as large as the same week last year.” 

She added: “The outcome is a further incremental recovery in footfall compared with 2019, and the sixteenth consecutive week in which the annual decline has lessened which offers a glimmer of hope for retailers.”

Back to top button

Please disable your ad-blocker to continue

Ads are the primary way in which publishers generate the revenue needed to pay their staff. If we can't serve ads, we can't pay journalists to write the news.