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Morrisons has revealed that its total sales rose 4.2% up to £3.9bn for the 13 weeks ended 27 April 2025. Alongside this its like-for-like group sales were up 3.9%.
The supermarket stated that this followed successful in-store trials of new initiatives including a more focused range, improvements to Market Street and a new World Foods offer.
It also said that this followed further strong growth in convenience, with 42 franchise stores opened in the quarter, bringing the total number of Morrisons Daily stores to over 1,700, an increase of 120 year on year.
In the period the supermarket also achieved a further £58m of cost savings, with the initial £700m target now exceeded. This target was increased in Q1 to £1bn worth of savings by the end of FY26.
Chief executive Rami Baitiéh said: “I’m pleased to report that Morrisons has bounced back strongly from the disruption of the Blue Yonder cyber attack in November 2024 with like-for-like sales growth of 3.9% in the second quarter.
“Against the backdrop of a challenging macro environment, with inflation driving subdued consumer sentiment, value remains at the forefront of customers’ minds. Throughout the first half we’ve worked hard on helping customers through these challenges with a rigorous focus on price, promotions and meaningful rewards for loyalty.”
Jo Goff, chief financial officer, added: “We’ve delivered a solid performance for Q2, reflecting the broad-based progress being made across the business. LFL sales strengthened in the period, in what was our tenth consecutive quarter of LFL growth, with positive contributions from across the business supporting growth in underlying EBITDA and a robust cash performance.
“In addition, we are successfully delivering further cost savings to enable us to continue to offset cost headwinds. Having delivered over £700m, our target has now been increased to £1bn, with the remaining savings to be delivered over the next 18 months.”
