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Crew Clothing has announced it will open its fifth London store next week as part of the brand’s wider UK expansion strategy.
The 950 sq ft site, located in Muswell Hill, is due to open on 4 September and follows new store launches in Chiswick, Richmond, Paddington and the O2. It is one of 20 store openings Crew Clothing has planned across the UK in 2025.
The British lifestyle brand, known for its coastal-inspired designs, will offer its autumn and winter 2025 collection in the new store. Customers will be offered complimentary sparkling wine and a free gift with purchases over £75 on opening day.
Suzanne Wildey, head of retail south at Crew Clothing, said: “We’re thrilled to be opening a new location in the vibrant Muswell Hill neighbourhood. We’re entering a period of growth as a business, and we’re continuing to see strong demand for bricks-and-mortar retail.”
Founded in Salcombe in 1993, Crew Clothing sells clothing for men, women and children, with product ranges including heritage rugby shirts, smart-casual tailoring and Breton stripe tops. The company partners with a number of British sporting organisations, including England Red Roses, the Lawn Tennis Association, Henley Royal Regatta and Exeter Chiefs.
